Since March 2024 I returned to the Customer Success team with the goal of strengthening local customer relationships and optimizing service delivery. My responsibilities include overseeing the implementation of new customer success strategies, mentoring and training Customer SuccessManager team members, streamlining client onboarding and creating standardized workflows to enhance team efficiency.Main achievement: achievements, so far, include the improvement in customer satisfaction, driven by faster response times and tailored support and consultancy strategies.

As the Digital Analytics Subject Matter Expert across the global Mapp Sales organization, my primary focus is to support and help Business Development Reps, Account Executives, and Pre-Sales to position Mapp's Digital Analytics solutions in each local market. I have a primary focus on the UK, Italy, and DACH regions. Additionally, in the Mapp Partner team, I am responsible for Partner Enablement, providing direct support to 60 partners globally (see link below).

Webtrekk is a leading Web Analytics company based in Germany and expanding in other European countries. The Webtrekk Q3 Web Analytics Data Warehouse offers the fastest real-time segmentation engine on the basis of Raw Data worldwide. High-performance, data privacy certified and easily customizeable, Webtrekk Q3 is the right choice for ambitious, high performing websites.As the VP of Business Development for Webtrekk, I had full responsibility for the brand and company's localization in the Italian market. In my ten years spent with Webtrekk, I provided successful consultancy implementing their Digital Analytics platform with industry-leading customers from different verticals [list undisclosed] and many others. I also presented Webtrekk’s solutions in multiple industry tenders [list undisclosed] and many others), coordinating the RFP’s / RFQ’s documentation process and working with an international team to support all required tasks.Additionally, I supported partners with trainings and workshops around Digital Analytics topics, making sure the Webtrekk solutions became part of their daily knowledge when dealing with their own customers.

As the Product Marketing Director for Census Solutions in EMEA, I was responsible for Census suite product presentations, training and support of the Technical Account Manager, Client Services, Account Managers, and Commercial Teams. Additionally, I supported new markets rollout of all Census Solutions services (SiteCensus, Market Intelligence, Campaign Analysis, Online Report Builder, Video Analytics), being the Product Leadership team’s regional contact and working with the EMEA management team, Global Product, and Measurement Science teams on rollout strategies, pricing and training plans.

As a Technical and pre-sales consultant for the Global sales teams and Technical/Account Managers (Web Analytics), I provided technical support to the sales teams, helping them to position and sell the Web Analytics solution to prospects and clients. I was also responsible for the functional reporting line of the Technical Account Management teams globally, ensuring full onboarding and training for team members.

As a Technical and pre-sales consultant for the regional sales teams and Technical/Account Managers (Web Analytics), I provided technical support to the sales teams, helping them to position and sell the Web Analytics solution to prospects and clients. I was also responsible for the functional reporting line of the Technical Account Management teams regionally, ensuring full onboarding and training for team members.

As a Technical and pre-sales consultant for the Southern Europe sales teams and Technical/Account Managers (Web Analytics), I provided technical support to the sales teams, helping them to position and sell the Web Analytics solution to prospects and clients. I was also responsible for the functional reporting line of the Technical Account Management teams across Italy, Spain and Greece, ensuring full onboarding and training for team members.

As the coordinator for all the Italian Account Managers, I became the Italian technical interface with Red Sheriff Worldwide. I provided Custom Analysis on Business Intelligence Services and Customer Intelligence Service localization for the Italian marketplace, up-selling activities, and prospects.Key highlights and tasks: • I’ve successfully provided consultancy around the Digital Analytics topics to industry leading customers in the digital space: Rai, Mediaset, ItaliaOnline, P&G, Unilever, Carrefour, Auchan, and many more.• I’ve worked together with the Nielsen International team to provide Digital Analytics consultancy for the international tenders participation: AGOF in Germany, Audiweb in Italy, and other local JICs in Netherlands, Bulgaria, Turkey, and others.• I’ve collected internal requirements for product development and helped the product team prioritizing the product strategies according to local markets requirements and the global product vision.

As the coordinator of a team of five people, I managed the post-sales activities related to setup, training and support, managing customer requests and reviewing future product developments with the client and internal developers.

I managed the post-sales activities related to setup, training and support, managing customer requests and reviewing future product developments with the client and internal developers.