Dynamic B2B marketer passionate about driving growth through strategic, data-driven initiatives. With extensive experience in transforming marketing efforts and achieving remarkable results, I specialize in helping SMBs and SaaS enterprises scale effectively.Career Highlights:I led marketing efforts at Kenjo, an HR SaaS company, where I achieved significant sales growth and brand recognition across the German, Spanish, Central, and South American markets. Additionally, I was instrumental in securing an 8.8 million Euro Series A funding round.At Compa Construction Solutions, I oversaw product marketing, drove user acquisition, and enhanced product visibility. These efforts resulted in a 115% increase in organic search visibility in 2 months time.During my tenure at Billie GmbH and Tillhub GmbH, I managed all paid marketing activities. I optimized ROI and significantly contributed to user growth through strategic campaign initiatives.Expertise Includes:I am proficient in managing paid marketing channels, including LinkedIn, Meta, Affiliate, PPC, and Display.I have extensive experience in CRM setup and automation, particularly with HubSpot, as well as email marketing.My skills in SEO and content marketing are well-honed, with a focus on on-page technical SEO and content strategy.I have successfully led high-performing marketing teams and freelancers, fostering an environment of innovation and growth.My expertise extends to analytics and optimization, with a strong emphasis on conversion rate optimization, tracking, and marketing analytics.Now, as a dedicated freelance marketer, I bring my expertise to businesses looking to enhance their brand presence and drive growth. Let’s connect and explore how I can help your brand succeed in the ever-evolving marketing landscape.