Maria Merlino Email & Phone Number

Orchard Park, New York, United States

NY/CT

• Diagnostic Medical Device Sales.Effective territory management, efficient use of time in the field, development of positive relationships, and increased sales in territory by selling Point of Care (POC) Hemoglobin, WBC.
• Target accounts for growth; implement fee increases or price changes; introduce new products and services.
• Increase the profitability of existing accounts by analyzing profitability, product and service portfolio and presenting plans to customers and executing solutions.
• Build relationships at multiple levels within the account (physician, medical director, purchasing, CEO).
• Target and secure profitable new business based on regional marketing strategy by effectively targeting prospective accounts, crafting in-depth prospect profiles, building relationships, prepare and present proposals.
• Educate and Train new customers on all HemoCue devices / in-service and annual training certifications.

In this role, I set the strategic direction and oversaw day-to-day operations for a national wholesale food manufacturer. To assure profitable growth and organizational efficiency, I developed and managed budgets and allocated resources across the organization. I also lead strategic sourcing efforts to make sure we were getting quality products at the best.

Buffalo/Niagara, New York Area Western, NY Upstate NY And Vermont

For Novo Nordisk, I created and executed business plans to drive demand and market penetration for Norditropin. By building strong relationships with endocrinologists, I was successful in establishing Norditropin and FlexPro medical devices as the top choice for subcutaneous injectable human growth hormone. I also designed patient education programs and.

Buffalo/Niagara, New York Area

In this position, I successfully launched and drove sales and market share growth for the Humalog Kwik Pen injection device and Cialis Once-a-Day. I boosted the territory ranking for Humalog by 28% and Cialis by 65% over six months. I delivered continuing education programs and cultivated relationships with endocrinologists, pediatricians, and urologists..

Buffalo/Niagara, New York Area

• Planned and Implemented Annual Gala & Go Red For Women Luncheon
• Raised Over 2 Million Dollars in 2 years. Exceeding All Event Goals
• Recognized as #1 Fundraiser in the Region and Promoted to Senior Director After 8 Months
• Recruited New Sponsors by Cold Calling, Networking and Penetrating Existing Relationships
• Negotiated Sponsorship Contracts on a Local and National Level
• Secured 58 Corporate Sponsorships Including Bank of America, Catholic Health System, Cutco, Geico, Independent Health, BlueCross and BlueShield and Kaleida Health

Buffalo/Niagara, New York Area

• Developed and Implemented Buffalo Sabres Events Including Charity and Community Events
• Managed a Team of 15 Promotional Ladies
• Handled Hockey Team Promotions and Player Appearances
• Recruited 15 Promotional Partners Including Geico, New Era Cap and Re/Max
• Exceeded Revenue Target by 200% Generating Over a Quarter of a Million Dollars in Additional Revenue
• Increased Additional Revenue in New and Existing National Client Base by Cold Calling and Presenting to CEO’s and Decision Makers