• Developed and executed Go-to-Market (GTM) strategies with global and local managed priority partners, including offer development and demand generation, resulting in a 30% increase in partner-driven sales• Aligned GTM initiatives with Solution Area and Industry priorities, enhancing focus on 5 key sales plays, leading to a 25% growth in market penetration and a 20% boost in partner engagement• Managed a local funding budget for partner activities, ensuring adherence to quarterly accountability and compliance, contributing to achieving a green status in compliance metrics every year• Leveraged global investment programs to drive marketing executions, utilizing standardized Go TO Market services to increase campaign effectiveness by 35% • Generated qualified leads by creating and executing strategic customer-facing Go To Market campaigns, contributing to a 40% increase in co-sell and customer acquisition efforts for assigned priority partners• Supported the business growth of top 10 global and local managed partners, landing impactful go-to-market initiatives and collaborating with Solution Area management• Delivered and reported on business outcomes, achieving 110% of planned targets and tracking GTM activities to drive continued growth acceleration• Managed all administrative processes end-to-end, including contracting, vendor creation, invoice approvals, and event creation, ensuring smooth execution and compliance• Participated in the PMA Community, sharing best practices and contributing to a 15% improvement in community knowledge and collaboration• Built awareness of partner success stories, increasing visibility among subsidiaries and enhancing partner reputation and recognition