Mark Mahaffy

Mark Mahaffy Email and Phone Number

Marketing and Media Consultant @
Mark Mahaffy's Location
Belfast Metropolitan Area, United Kingdom
Mark Mahaffy's Contact Details

Mark Mahaffy work email

Mark Mahaffy personal email

n/a
About Mark Mahaffy

Over 30 years of diverse marketing and media experience, working across various disciplines with regional and national publishing and broadcasting brands - Belfast Telegraph, Daily Mirror, Sunday Mirror, Sunday People, News Letter, Downtown Radio, Cool FM, to name a few. Launched several sub-brands in several of the above companies including Belfast Telegraph Home Delivery Club and the 2015 launch of NI's leading DAB station, Downtown Country. Established own company on leaving full time employment as NI Regional Managing Director for Bauer Media in 2019, now consulting with both broadcasting and DOOH companies on a local and national basis, in addition to providing local SMEs with independent marketing and media support.Specific radio project work has concentrated on various briefs for local and nationals stations in marketing, DAB development and maximisation, content provision, event management etc., most recently for Premier Christian Media Trust in extending the reach and relevance in NI and Scotland.

Mark Mahaffy's Current Company Details
Clear Marketing and Media Ltd

Clear Marketing And Media Ltd

Marketing and Media Consultant
Mark Mahaffy Work Experience Details
  • Clear Marketing And Media Ltd
    Marketing And Media Consultant
    Clear Marketing And Media Ltd Sep 2019 - Present
    Northern Ireland
    Currently working with several local and national clients on a consultancy basis, advising on general management, marketing and media, with a particular emphasis on radio insights.Key competencies...Company, budget and P&L management; revenue generation; strategic vision; market insights; regulatory compliance; strategic integrated marketing; brand extension; new product development; PR; full legal understanding of promotional activity; above and below-the-line TV/radio/OOH buying and management; media analysis, sponsorship negotiation & activation, charity integration, networking, mentoring & coaching.
  • Bauer Media Group – Uk
    Regional Managing Director
    Bauer Media Group – Uk Jun 2007 - Sep 2019
    Northern Ireland
    Over a decade managing and developing iconic stations. Responsibilities included overall general and departmental management, P&L, regulatory compliance, marketing, brand extension, new product development, sponsorship negotiations & activation, PR management, digital.
    View
  • Trinity Mirror Group Plc
    Marketing & Commercial Director
    Trinity Mirror Group Plc 2000 - 2007
    Belfast, United Kingdom
    Joint management responsibility for Irish operation, specifically the commercial and marketing activities for all titles, north and south. Managed all television, radio and outdoor generic and tactical advertising in addition to the implementation of marketing plans for each title. Significant circulation and advertising growth with titles hybridised and strategically positioned to appeal more to an NI and ROI market.
  • Reach
    Marketing And Promotions Manager
    Reach 1996 - 2000
    Led marketing team for the NI and ROI editions of The Mirror, Sunday Mirror and Sunday People. At the time, ownership of the News Letter also fell under MGN, providing a unique opportunity to head up a marketing team for both local and national brands. Won Newspaper Society Award for a marketing plan that re-launched the News Letter working in tandem with GCAS Advertising Agency.
    View
  • Belfast Telegraph
    Marketing And Promotions Executive
    Belfast Telegraph 1993 - 1996
    Managed and developed a customer loyalty scheme – the Belfast Telegraph Home Delivery Club. A diverse marketing role, servicing over 200 local clients, negotiating exclusive offers and promotions for a biannual publication. Won Newspaper Society Award for ‘UK’s Best Customer Loyalty Scheme’, presenting the concept of the Club to the Worldwide Federation of Newspapers in London.
    View
  • Ulster Magazines (Retail Grocer And Retail Forecourt)
    Advertising Manager
    Ulster Magazines (Retail Grocer And Retail Forecourt) 1992 - 1993
  • Carsport Magazine
    Advertising Manager
    Carsport Magazine 1990 - 1992
  • Morton Newspapers Limited (Lurgan Mail And Ulster Star)
    Advertising Sales Representative
    Morton Newspapers Limited (Lurgan Mail And Ulster Star) 1987 - 1990
    View
  • Presbyterian Church In Ireland (Christian Irishman Magazine)
    Journalist/Sub-Editor
    Presbyterian Church In Ireland (Christian Irishman Magazine) 1986 - 1987
    View

Mark Mahaffy Education Details

Frequently Asked Questions about Mark Mahaffy

What company does Mark Mahaffy work for?

Mark Mahaffy works for Clear Marketing And Media Ltd

What is Mark Mahaffy's role at the current company?

Mark Mahaffy's current role is Marketing and Media Consultant.

What is Mark Mahaffy's email address?

Mark Mahaffy's email address is ma****@****ail.net

What schools did Mark Mahaffy attend?

Mark Mahaffy attended Lurgan College, Queen's University Belfast.

Not the Mark Mahaffy you were looking for?

View similar profiles

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.