Mark Mccready Email & Phone Number

Aliso Viejo, California, United States

Irvine, California

• Led APAC pricing team for adhesives-electronics division. Was integral in developing roadmap for integrating processes for merging two new business lines (industrial and aerospace) into the primary electronics business.
• Worked on development of new pricing software (PROS) to be instituted throughout the global adhesive business.
• Helped to develop an automated new pricing approval process for the division. Developed and trained sales employees, product managers, and executives on the new pricing approval process.
• Led revenue improvement exercise for 2020 for EIMEA industrial businesses.

• Led automotive e-commerce operations for the company that is responsible for $80 million in annual revenue across referral (dealers), wholesale (OEM), and advertising product lines. Managed business and financial.
• Integrated two recent acquisitions into the business combining billing, products, and sales teams into a single unit.
• Managed on-going development of yield management strategies for the combined entity to improve top line revenue growth and maximize contribution.
• Recently transitioned the sales organization onto a new CRM to improve sales efficiency and new customer onboarding process.
• Consulted with the legal e-commerce division (Martindale-Nolo) on pricing and sales targeting initiatives.

Started a market based pricing philosophy for company's vehicle brokering business. Helped grow fledgling business from start up to a profitable, public company by refiningthe cost acquisition process and modifying the product pricing process to be moretransactional. Managed vehicle data acquisition and web publication of automotive data. * Created vehicle.

Helped design and implement overall U. S. sales and marketing business strategy forNissan and Infiniti Divisions. Developed strategic plans for model lines within eachdivision. Responsible for P&L for new model launches, and all strategic planning, pricing,dealer incentives and marketing expenditures. Determined vehicle pricing structure andnegotiation of.

Initiated and developed the annual pricing structure for Nissan and Infiniti vehiclesthat maximized profitability. Presented plans to senior management for approval on pricingactions.* Directed a task force that implemented the industry's first Monroney StickerReplacement as part of Infiniti's Consumer Based Pricing Action in 1996. This actionresulted in a.

Developed the marketing strategy for the Quest and 240SX model lines, including thecreation of media and advertising plans, sales forecasting, consumer and dealerpromotions, dealer communication and training, and market research. Directed new productdevelopment within model lines.* Took a leadership role in re-launching the newly designed 1996 Quest that.

During an internship, took a leadership role as part of the 1997/1998 Escort program in the development of awarranty improvement plan. Performed on-going product and process optimization analysesthat met consumer demand and corporate financial objectives. Interfaced weekly with seniormanagement of engineering, purchasing, finance, and manufacturing..

Managed the design, development, and manufacturing of electro-mechanical latching systemsfor the Ranger/Explorer platform. Provided on-going engineering expertise for variouslatching systems in production on other vehicle lines.* Received a Customer Driven Quality Award (highest award given for engineeringexcellence) for the design of the Ranger tailgate.

Master Of Business Administration, Corporate Strategy & Marketing

Bachelor Of Science, Mechanical Engineering