Mark G. Email & Phone Number

Delta, Bc, Ca

Vancouver, British Columbia, Canada

Responsible for transforming data into information that businesses can use to make informed decisions. Ensure that our systems meet organization needs, and push for operational efficiencies. - Acting as Product Manager to new system and tools being developed internally across all organizational technology platforms- Provide operational synergies- Project manager for the deployment of Salesforce and Datorama - Create and keep up to date process documentation- Manage and negotiate contracts of organizational technology platforms- Interact with client services teams to evaluate product performance and identify areas of improvement- Develop policies and techniques for gathering and analyzing data- Analyze data report findings and data-driven recommendations to the company decision maker- Research, develop, optimize, and deploy data-collection processes and tools

Vancouver, Canada Area

Ensure organization meet their goals. Plan, direct, and coordinate operational activities.- Managed operational development of current system and tools. Exclusively Affluent, MediaRails (CRM), and client Google Analytics accounts- Supported across all clients services teams in data analytics needs- Optimized email campaign needs using automation in scale- Cultivated the development of our CRM database to provide actionable insights - Worked closely with developers in design and deployment of key features within their platform- Provide stakeholders with visibility and updates on key initiatives- Define and keep up-to-date documentation outlining processes- Cultivated internal connections and collaborated with internal and external teams to enhance operational effectiveness- Educate teams on best practices on leveraging internal system and tools

- Implementation of Compliance Software- Provide education and training on marketing compliance guidelines: - GDPR - CANSPAM - CASTL - TradeMark/Brand Bidding - PPC/SERP Monitoring- Provide organizational documentation- Successful in reducing operational cost related to compliance monitoring- Realigned client services compliance monitoring needs

- Developed partnership growth account strategies- Monitors and manage Affiliate program activity including cultivating new Affiliate recruits- Presents ways to increase client revenue and drive account growth- Researches new affiliates- Manage affiliate program management report resources across all client affiliate programs in the following networks: Impact Radius, ShareASale, Commission Junction, Partnerize, PepperJam

Vancouver, Canada Area

Provided aircraft logistics operation activities.Was accepted in the mentor management program to cultivate operation managers internally. I provided operational analysis and efficiencies to processes.

Vancouver, Canada Area

Provided Marketing expertise and support in seasonal promotional events.- Booked retail events, most notably the Vancouver Pride Parade- Created a customer database and retargeting marketing stategy- Attended Magic Fashion Trade show and booked a sourcing contract to produce new product lines- Managed Social Media Channels

Certificate, Marketing/Marketing Management, General

Diploma, Marketing/Marketing Management, General

Education record