Mark Nichols Email & Phone Number

United States

Product Owner specializing in asset secured lending for Small and Business Banking at Wells Fargo. I bring over twenty years of experience in product management, strategy development, and process improvement to deliver innovative, scalable solutions for secured lending products, including real estate.In my role, I advise executive leadership on complex business and technical needs, guiding strategic initiatives that align with market trends, regulatory impacts, and risk management. I excel at navigating matrixed environments, fostering cross-functional partnerships, and providing vision and direction to multidisciplinary teams. My focus is on creating long-term growth strategies that drive customer value and optimize our product portfolio.

Des Moines, Iowa, United States

Responsible for developing comprehensive branch channel strategy for small business initiatives. Readiness and communication on banker education, performance enhancement training, banker readiness, content development approach and delivery for 10,000+ small business and personal bankers. Responsible for the end to end implementation framework to enable bankers to get a holistic view of the strategy and to have clear execution steps. Work with senior managers and executives across Wells Fargo to help identify banker and customer experience impacts of small business initiatives.Liaison with key business partners that are senior-level/sponsor executives and external to team member assigned organization, providing subject matter expertise on a variety of assigned and ongoing complex and significant/foundational ongoing business operations to ensure success in meeting business goals and objectives.

United States

Senior Field Support leader for the Mountain Midwest and Upper Midwest region. Responsible for communicating, consulting, clarifying and engaging our Lead & Regional Bank Presidents on the customer branch experience development, digital, and growth strategy.Region subject matter expert and leader on the specific Customer Experience strategy, measurement, reporting, consultation, risk, communication and engagement.

United States

Responsible for marketing, field support, sales strategy, communications, and sponsorships. Influencing senior executives, line leaders and channel partnerships to execute strategic priorities. Supporting 225 retail and business banking locations, 2500 team members and $25B in assets throughout IA, IL, NE, KS, MO, ND and SD.Responsible for creating, planning and implementing a campaign calendar of customer-centric marketing programs designed to deliver on business objectives and improve customer loyalty. Builder of sales and marketing strategies targeting household growth, complex credit solutions, customer experience and team member development. Managed 100+ sponsorships with activation plans and ROI responsibilities.

United States

Sr. Leader in the Private Label credit card industry. Worked directly with retail industry leading CEOs, Presidents, and CFOs. Responsible for increasing profitable sales and achieving short and long-term growth objectives. Managed Wells Fargo's largest retail clients from 2009-2014.

Master'S Degree, Banking And Financial Support Services

Activities and Societies: Pacific Coast Banking School

Bachelor'S Degree, Business Administration And Management, General