Marissa Smith Email & Phone Number

Indianapolis, In, Us

Indianapolis, Indiana, United States

Indianapolis, Indiana, United States

Indianapolis, Indiana, United States

Directly secured $125,000 in grant funding for clients, and contributed to Lettera raising more than $4.5 million for clients in 2023.

Indianapolis, Indiana, United States

New York, New York, United States

- Increased social engagements by avg. 355% & audience by total 66.8% (LinkedIn, Instagram, & Facebook)- Developed a digital strategy for the launch of a national program, generating 1,000 unique landing page visits and increasing avg. monthly website traffic by 35%- Piloted thought leadership positioning campaign in partnership with senior leaders- Managed editorial calendar for the organization's social media channels and blog- Built out and executed cross-matrix plans using Asana project management platform- Tracked key performance indicators to optimize in-progress projects and inform future strategies- Transformed large volumes of quantitative data into visual presentations & compelling campaigns

Indianapolis, Indiana, United States

Contracted to lead social media strategy and drive registrations for the city's first-ever Women Equity Brunch, a leisure environment connecting women committed to advancing equity in Central Indiana.

Indianapolis, Indiana

- Informed and supported company-wide internal and external communications strategies- Analyzed surveys regarding employee satisfaction and engagement- Planned communications campaigns, creating social media, blog, newsletter, intranet, all-staff meeting, and email content- Drafted written and spoken messages from senior leaders for presentation to employees- Led all strategic diversity, equity and inclusion initiatives for a 50-person firm- Drafted strategic plan to enhance company policies, operations, physical environment, and culture- Conducted quantitative and qualitative research to track and assess impact of DEI initiatives- Coordinated employee education programming on implicit bias and relevant social issues- Developed relationships with community partners and represented the agency at local events- Supervised full-time and part-time staff, including all proceedings of the DEI Council- Coordinated networking and professional development opportunities for young professionals

Indianapolis, Indiana Area

- Represented agency at local and national events, including the Society for Healthcare Strategy and Market Development’s conference (3.8/4.0 speaker evaluation score)- Developed prospective client presentations and proposals- Assessed new business opportunities- Tracked department and project budgets- Attained the best pricing capable of meeting profit goals while remaining competitive- Conducted research on new client opportunities

Indianapolis, Indiana Area

As a Communications Management intern at Hirons, I have performed a wide variety of duties:- Drafted social media policies to be instated by clients for improved digital engagement- Pitched media advisories and other materials to targeted media lists- Maintained the Hirons social media calendar on a weekly basis- Proposed content for online promotional campaigns - Researched potential publications for placement of various clients' promotions

As a Social Media Producer for the Indiana Soccer Association, I was tasked with:- Coordinating multi-platform social media campaigns- Generating content for six social media accounts across Twitter, Facebook and Instagram- Collaborating with ISA staff to increase engagement of ISA and Indiana Futsal stakeholders

Indianapolis, Indiana Area

As the Lead Scholar of Social Justice Education (SJEd), I was responsible for promoting the department's programs in the Indianapolis community.- Designed over ten promotional graphics and custom logos using Adobe Illustrator- Coordinated monthly social media campaigns across Facebook, Instagram, and Twitter via Hootsuite- Collaborated with IU Communications to draft and publish feature articles for SJEd's two large-scale programs: Tunnel of Oppression and Social Justice Symposium

Indianapolis, Indiana

As the communications and special events intern for Indiana INTERNnet, I assisted with the organization's social media, marketing, and event management efforts. - Published an article in BizVoice magazine- Assisted with onsite event operations- Drafted press releases and marketing plans- Implemented social media tactics for improved engagement with Indiana interns- Researched the effectiveness of students advisory boards- Compiled a student engagement plan designed to create a student ambassador program

Indianapolis, Indiana

As a public relations intern at HWC, I was responsible for coordinating public relations campaigns for three mayoral candidates around the state. - Compiled research on previous political campaigns and effective fundraising practices- Organized multiple vendor fundraiser events for candidates- Coordinated multi-platform social media strategies for increased follower engagement- Wrote comprehensive public relations plans for clients

Westfield, In

As a member of the Indiana Futsal team, I have streamlined communications efforts for the organization and regularly assisted with event coordination.- Composed over 20 articles, press releases, social media content and other communications materials- Assisted with event logistics such as food and beverage coordination, volunteer coordination, and site layout design- Implemented onsite event strategies to improve attendee and social media engagement by 50 percent

Indianapolis, Indiana Area

As the public relations intern for Girls Inc., I worked with the development staff to recruit volunteers, connect with donors, and promote the organization's educational programs for girls.- Generated weekly social media content for the organization's Facebook and Twitter accounts- Implemented social strategies to gain over 500 Instagram followers- Wrote weekly blog posts on programming updates and current topics- Designed graphics and signage for the organization's special events

Indianapolis, Indiana Area

As a writer for the Division of Undergraduate Education, I am responsible for generating digital content and publishing articles that convey the experiences of IUPUI students, faculty and staff.- Conducted research in order to fully comprehend the operations and value of university programs- Collaborated with university faculty and administration to create article content- Streamlined web content to increase readability and web-traffic flow

Indianapolis, Indiana Area

- Generated content for multiple social media platforms- Drafted press releases, media pitches and other marketing material

Indianapolis, Indiana Area

- Implemented an event with an attendance of 200 people- Created custom branding for IUPUI's first-ever Social Justice Symposium

Indianapolis, Indiana Area

- Recruited attendees to large scale university events via digital and physical marketing materials

Indianapolis, Indiana Area

Bachelor Of Arts, Journalism, 3.9 Gpa

Activities and Societies: Public Relations Student Society of America, Social Justice Scholars, Sam H. Jones ServiceCorps Scholarship.

Academic Honors Diploma, 3.9 Gpa