Madal Bal AG is an international retail and wholesale holding company based in Switzerland with subsidiaries all over Europe. Initially my work was mainly focused on the Austrian daughter company, later on it expanded to affiliates in Germany, Italy and Slovenia. My responsibilities included: • Conceptualisation & design of marketing material and print advertising - both ATL & BTL. • Brand development & brand management • Planning build of multi language holding website •… Show more Madal Bal AG is an international retail and wholesale holding company based in Switzerland with subsidiaries all over Europe. Initially my work was mainly focused on the Austrian daughter company, later on it expanded to affiliates in Germany, Italy and Slovenia. My responsibilities included: • Conceptualisation & design of marketing material and print advertising - both ATL & BTL. • Brand development & brand management • Planning build of multi language holding website • Part of the in-house retail design team Show less

During this time I worked with quite a few independent businesses – anything from restaurants to retailers all the way to a child day care service. Jobs mostly involved assisting clients in defining their business objectives and identifying the most effective means of communicating their message.• Brand consultancy & development• Design of corporate materials• Conceptualisation & design of marketing material