Martin Barbero Email & Phone Number

Madrid, Es

Uruguay

In these 20 years directing Xtendo Group, I have formed, organized and led teams aimed at creating business value for our clients in the areas of marketing, sales and commercial operations.Xtendo works for leading corporations such as PedidosYa and the Delivery Hero Group, Tottus Supermarkets/ Falabella Group, Microsoft Corp and its Distributor Network in Latin America, Tigo/ Millicom Group, Banco Continental, LG Electronics, Interbank, among others; also for SMEs that aspire to lead… Show more In these 20 years directing Xtendo Group, I have formed, organized and led teams aimed at creating business value for our clients in the areas of marketing, sales and commercial operations.Xtendo works for leading corporations such as PedidosYa and the Delivery Hero Group, Tottus Supermarkets/ Falabella Group, Microsoft Corp and its Distributor Network in Latin America, Tigo/ Millicom Group, Banco Continental, LG Electronics, Interbank, among others; also for SMEs that aspire to lead their fields.We have successful experience in the main LATAM countries (Mexico, Colombia, Argentina, Peru and Uruguay), USA and Spain, providing human talent and information technologies for customer and channel experience, and for the support of commercial operations. Always with the mission of helping organizations to ACQUIRE, SATISFY AND RETAIN customers, to maximize the business life cycle and return on business investment. Show less

Uruguay

Uruguay

A company dedicated to providing process outsourcing services for uruguayan enterprises, taking advantage of uruguayan human talent.

South Cone

After acquisition of Great Plains by Microsoft, I was in charge of the research, design and launch of the first Microsoft Dynamics Channels Plan for Argentina, Chile and Uruguay. Recruiting channels, developing vertical customizations and selling ERP and CRM solutions together with partners, winning 25 accounts in first 12 months of plan launching, and beating tough and mature competitors as SAP and Oracle. Also designed a Program to develop a community of 50 Value Added Partners… Show more After acquisition of Great Plains by Microsoft, I was in charge of the research, design and launch of the first Microsoft Dynamics Channels Plan for Argentina, Chile and Uruguay. Recruiting channels, developing vertical customizations and selling ERP and CRM solutions together with partners, winning 25 accounts in first 12 months of plan launching, and beating tough and mature competitors as SAP and Oracle. Also designed a Program to develop a community of 50 Value Added Partners, selling IT business solutions to enterprise accounts and increasing Microsoft platforms market share in Financial Services, Telecommunications and Government industries. Show less

South Cone

I achieved to grow 700% the revenue in three years for Microsoft Government Sector in Argentina, from USD 400,000 up to USD 2,800,000.Planned and launched the first strategic plan of Microsoft for this industry, based on a strategy of "tech cooperation agreements" with key public organizations, and value added applications development with partners.Designed and launched the first software licensing promotion (called "MOLP-G") for public organizations at national, provincial and… Show more I achieved to grow 700% the revenue in three years for Microsoft Government Sector in Argentina, from USD 400,000 up to USD 2,800,000.Planned and launched the first strategic plan of Microsoft for this industry, based on a strategy of "tech cooperation agreements" with key public organizations, and value added applications development with partners.Designed and launched the first software licensing promotion (called "MOLP-G") for public organizations at national, provincial and municipal level. It was considered a best practice presented to Bill gates, and extended to several countries in the Latin America region to switch from the antipiracy model to cooperative one.Worked hard to introduce Microsoft as standard in a “feudal territory” where IBM Mainframe was the King and Microsoft was the plebeian, as much as Windows and SQL Server were defined unsecure platforms. Giving elements and evidences to consulting firms that managed government standard decisions and they did not trusted in Microsoft, as Accenture and McKinsey, I achieved to establish our platforms as standard in the Social Security Agency and several national ministries, and then introducing partner applications development to spread our software licenses and revenue collecting. Show less

South Cone

Selling Microsoft solutions to Strategic Accounts (main telcos and financial services companies). Signed with Telecom Argentina the first enterprise licensing agreement including 5,000 desktops & servers licenses by 750,000 dollars in 3 years buying plan.

South Cone

Personal computing solutions selling to IBM major accounts, working for IBM Master Distributor.Sold the renovation of branches automation system to Banco Galicia and Banco Santander Rio, and won Best National Sales Performance Award, given by IBM Argentina.

South Cone

Partners recruitment, development and sales management at HP Master Dealer.We won the Award "Best HP Distributor in Latin America Multicountry Area - Global Performance".

South Cone

Generate new customer orders and attend post-sales.

Master Of Business Administration - Mba, Managers Development Program For Microsoft South Cone

Solution Selling, Solution Selling Methodology, Spin Selling, Partner Account Management, Crm & Sales Processes

Including application of BANT concept. SPIN is one of the best thinking models to develop solutions selling.

Partners Account Manager, It Channels Development

CHAMP (Channel Account Model Planning) Methodology by Wilson Learning

Bachelor Of Business Administration - Bba