Mary Murphy Email & Phone Number

San Francisco, California, Us

I lead a stellar team of executive and employee communications leaders who work closely with the Salesforce executive leadership team as they lead Salesforce to new levels of global growth and customer success. Our work helps them align, inspire and connect their teams; convey the momentum and impact of their teams' work to stakeholders; and share news and perspective with the whole company.

San Francisco, California, Us

I led a talented team whose mission was to weave together the strategic and cultural fabric of business units in the Salesforce ecosystem. More than 20000+ Salesforce employees, around the globe, counted on us to keep them aligned, inspired, and connected. We planned and executed an integrated internal communications plan, and re-imagined every aspect of engagement so our teams can achieve success from anywhere in this digital-first world.

San Francisco, California, Us

I worked closely with the CMO and marketing leaders to develop marketing strategy and then shape and nurture the marketing organization best able to achieve the aggressive goals within it. The work included annual and quarterly strategic planning, an integrated internal communications plan, and a broad swath of professional development programs that helped us attract, hire, retain and grow the best marketers in the industry. The work required leadership and collaboration, innovation and active listening, speed and agility, and always, a beginner's mind.

San Francisco, California, Us

As Product Marketing moved into the larger Marketing organization, the scope and impact of my work expanded to include all marketers. Our internal comms plan evolved to address more audiences, our professional development program grew to cover a greater variety of marketing professionals. As the success of these programs gained a reputation across the company, we advised other organizations who wanted to created similar programs.

San Francisco, California, Us

I led internal communications and professional development for this award-winning product marketing team of 300. The rate of change in strategic priorities, the rapid growth of the company, and the pivotal role that product marketing played in all of it, made our work central to the company's success. My team also created a bespoke professional development program based on what marketing leaders wanted their teams to know, and what marketers wanted to learn about.

Cincinnati, Ohio, Us

Served as member of the advancement team for this extraordinary independent school – strategic planning, development, admissions, marketing and communications, and alumni relations. Our goals were to ensure near-100% retention of current families; engender ambassadorship and generous philanthropy amongst our parent community; inspire prospective parents to inquire, tour and apply for their children; and work closely with the Head of School in defining the school’s next decade. Initiatives included a robust fundraising plan; design and management of two school websites; search engine optimization; on- and offline advertising; public relations; brand identity; admissions materials; video production; event planning; internal communications; community-building; partnerships and affiliations which were mutually beneficial; and primary research and data synthesis.

Marketing and communications consultant with clients in the Bay Area and across the United States. Presented strategic plan for new Lafayette Library and Learning Center community fundraising campaign. Work included proprietary market research, brand positioning, communications template, video production, speakers bureau training, writing. Developed communications blueprint for VP/OPAC at University of Notre Dame. Work included proprietary research plan, consensus-building approach, strategic roadmap, quantifiable measures of success. Consulted with Lipman-Hearne, the leading strategic consultancy for higher education, on three projects. Work included strategic planning, alumni and development research, scenario-building.

Served on senior management team of Wired Digital; successfully sold company to Lycos, Inc. Led Lycos marketing and business development teams in product blueprint, marketing planning, marketing execution, business development. Interacted with editorial staff, product development teams, sales force. Led Wired through acquisition while maintaining focus, momentum and product excellence. One of two Wired senior managers invited to become part of Lycos senior management team in Boston.

Directed agency's business development efforts with current and prospective clients. Led 30-person department in media planning and buying for all clients. Acted as member of five-person Executive Committee, in all agency-wide decisions. Served on Chairman's "Gang of 64", a cross-disciplinary group which looked ahead for Ketchum Communications worldwide. Received the George Ketchum Medal, given annually to the one employee, worldwide, who had most positively affected a client's business.