Matt Baumgartner Email and Phone Number

• In charge of SEO for our National Business Furniture & Dallas Midwest brands. • Performed various technical SEO updates in tandem with out IT team such as route canonicalizing, site wide h1, page title, meta description and on page text updates. • Responsible for Amazon Advertising and Affiliate Marketing reporting for all of National Business Furniture. • Accountable for National Business Furniture’s Affiliate Marketing.• Expert or working proficiency in Brightedge, Google Analytics, and SEMrush.

• Manage our advertising efforts, including online advertising (Email, SEM, and Social) and print advertising• Coordinate our webinar activities, including our email drip campaign through our marketing automation system (Pardot), and task and opportunity assignment for attendees through our CRM (Salesforce)• Built our marketing reporting from scratch, capturing everything from email campaign reports, AB test results, marketing inbound leads and webinar attendance• Expert in Pardot Marketing Automation, with a working proficiency with Salesforce and Adobe Creative Suite (Photoshop & InDesign)

• Helped manage Google Adwords and Bing Ads Accounts for multiple clients• Performed various maintenance tasks such as bid management, search queries, placement reports, auction insight reports, and ad copy reports• Built out numerous campaigns, develop new ad copy, build out new keyword lists, review clients’ week by week performance and created weekly priorities for each client

Over a summer and during semester break, I compiled a financial database of Charter Schools which have issued tax-exempt debt, including downloading audited financial statements, calculating key financial ratios and mining online statistical information. I also created a financial database of audited Church financial information underwritten by Ziegler and performed statistical analysis on these financial statements.