• Provided strategic leadership and guidance to a diverse team of employees while aligning strategies with key objectives for a high-volume store• Consistently achieved high customer satisfaction scores by overseeing business operations while maintaining excellent product knowledge and service standards • Drove bottom-line success by supporting senior-level executives with go-to-market strategies and other business expansion initiatives to gain a competitive edge • Served as a subject matter expert in financial management within the retail sector including budgeting, forecasting, and analyzing sales data to optimize financial performance• Exemplified exceptional negotiation skills by identifying and capitalizing on cross-selling opportunities to increase sales, customer retention, and referral-based business• Proactively uncovered hidden needs to benefit the customer through suggestive selling techniques while maintaining the highest levels of professionalism, ethics, and integrity • Directly contributed to the success and expansion of King’s Crew’s service offerings and scalability by providing continual insight to enhance business development• Developed and implemented succession strategies to drive team and leadership development while engaging in continuous business process improvement• Utilized visual merchandising skills to execute floor sets while maintaining presentation standards to strengthen brand image and create a positive industry reputation • Recruited prospective employees, conducted interviews of quality candidates, and oversaw the training of all new hires while providing ongoing feedback

• Increased market share by supervising daily business operations while directing a team of receptionists, sales associates, dispatchers, route coordinators, packers, drivers, and supervisors• Launched 4 new store locations and completed an 18-month transitional M&A for 2 stores, integrating the Santa Ana and Vista locations into Speedy Weedy• Supervised a team of 9 employees, achieving $4.2M in annual sales by implementing sales initiatives to successfully position products in a highly competitive landscape (The Joint)• Led a dynamic team of 130 employees, driving $18M in annual sales through hands-on team management, strategic planning, and resource optimization (Speedy Weedy)• Served as an inventory Controller/Buyer, maintaining METRC compliance, ensuring product availability, and managing inventory to maintain a balanced menu of THC/non-THC items• Managed all cash registers by accurately counting funds and preparing a nightly deposit in accordance with daily balancing tender reports• Partnered with C-suite to catalyze sales growth initiatives while remaining current with emerging technologies, industry trends, and regulatory compliance requirements • Oversaw all aspects of employee management including scheduling, payroll, hiring, termination, and training while adhering to all UFCW Union Local 324 contracts and laws • Fostered positive relationships with third-party vendors by ensuring timely payments while carefully monitoring vendor debt levels, resulting in seamless financial operations• Ensured risk mitigation and financial stability by managing all bank balances • Played a crucial role in enhancing sales operations efficiency by programming the POS system, implementing discounts, tracking all inventory, and collecting funds • Streamlined financial processes by organizing month-end closings, generating P&L reports, and expanding online sales while managing a website with over 1600 items

• Directed 2 stores while supervising 14 employees, processing payroll, managing inventory, and providing world-class customer service • Demonstrated excellent leadership capabilities by building a customer-centric team within an evolving retail environment, ensuring continuous talent development • Executed delivery co-op of 50+ businesses, resulting in significant cost savings and increased profitability by enabling same-day delivery within a 100-mile radius across the Tri-State Area while facilitating bulk purchasing and distribution of goods among multiple members• Managed P&L reports by addressing gaps between store performance and company projections while implementing action plans to surpass sales targets for multiple locations• Collaborated with executives to develop and implement highly targeted retail strategies to maximize profitability, increase brand awareness, and advance the organization’s mission• Enhanced policy and procedure development by enforcing company policies and regulations while maintaining a high standard of compliance across all retail stores• Set high expectations for engaging and positive guest experiences while developing a work culture based on accountability, adaptability, and teamwork to drive consistent results • Played an integral part in reaching the target market by creating innovative email marketing campaigns for specific occasions to increase repeat customer engagement and revenue • Enhanced technical capabilities by programming and operating the POS system while managing multiple cash drawers and credit card terminals to maintain accurate transactions• Controlled the organization’s website with over 600 items for sale to improve online presence and e-commerce sales significantly