Senior Marketing Consultant
CurrentSenior Marketing Advisor for Electronic Arts, helping the fantastic teams from Battlefield, Skate and The Sims unlock massive potential.
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Matt Small is listed as Consumer Marketing Leader - Driving Transformational Results through Marketing Innovation at Electronic Arts (EA), a company with 22174 employees, based in Redondo Beach, California, United States. AeroLeads shows a matched LinkedIn profile for Matt Small.
Matt Small previously worked as Senior Marketing Consultant at Electronic Arts (Ea) and Vice President, Global Consumer Marketing - Blizzard Entertainment at Blizzard Entertainment. Matt Small holds Bs, Marketing from University Of Arizona.
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As a Marketing Leader, I am passionate about finding creative ways to drive transformational results in the entertainment and technology space. By building, inspiring, and leading high-performing teams, I have been able to deliver outstanding brand value through world-class marketing. This is facilitated by the ability to influence and align global stakeholders through a collaborative approach. I'm known for taking a hands-on approach to positioning and launching products and brands. I lead cross-functional communications and am skilled at generating go-to-market plans that deliver industry-first programs. I am a data-driven marketer and have a keen understanding of Gen Y and Gen Z demographics that allow me to craft impactful and relevant strategies. My experience ranges from small entrepreneurial companies to Fortune 500. FOCUS:Global Brand Positioning & Messaging | Creative Platform Development | Digital Marketing | Performance Marketing | Brand Partnerships | Consumer Insights | Subscription Service | Agency Management | Tools Integration | Business Intelligence | Acquisition & Retention (Loyalty) | Mobile Platforms | Paid & Organic Social Media | Data Reporting & Analytics | Hardware & Software Marketing | Organizational Design | Mentoring
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Los Angeles, California, United States
Senior Marketing Advisor for Electronic Arts, helping the fantastic teams from Battlefield, Skate and The Sims unlock massive potential.
Greater Los Angeles Area
Built new consumer marketing discipline across all Blizzard franchises (Overwatch, Diablo, Warcraft). Led global marketing team for Warcraft franchise (World of Warcraft, Hearthstone, Warcraft Rumble), driving annual new game launches and seasonal live game content launches. Managed a team of 15. Reported to SVP, Head of Blizzard Marketing.
Santa Monica, CA
March 2018 - February 2019: VP, Consumer and Digital Marketing - Call of Duty FranchiseFebruary 2015 - March 2018: VP, Consumer Marketing - Destiny FranchiseFebruary 2013 - January 2015: Sr. Director, Consumer Marketing - Call of Duty FranchiseDirected marketing team of 14 on managing Call of Duty (1 of the biggest franchises in entertainment history with.
Los Angeles, CA
SVP, Integrated Account Director, Sony PlayStation 5/12 - 2/13VP, Integrated Account Director, Sony PlayStation 2/09 - 5/12Account Director, DIRECTV 6/07 - 2/09Built and led cross-functional team of 45 employees to launch all software and hardware initiatives for Sony PlayStation, with total ad spend estimated at $50M annually.Led advertising team on.
Account Director - THQ Videogames, HBO Home Video, Red Robin RestaurantsManaged and supervised all development and execution of creative communications, for support of successful THQ game franchises including WWE, HBO, Marvel Comics, Disney/Pixar. Led advertising efforts for key HBO Home Video product launches including The Sopranos, Sex and the City.
Account Supervisor - AtariManaged advertising campaigns for Atari game launches.
Account Supervisor - Norwegian Cruise LineManaged and supervised all collateral and advertising production for NCL.
Sr. Account Executive - XM Satellite Radio 3/00 – 8/01Account Executive/Assistant Account Executive - Sony PlayStation 8/98 – 3/00Account Group Assistant - Taco Bell 8/97 – 8/98Worked to launch XM Satellite Radio and an entirely new category in technology (satellite radio). Managed TV, viral, outdoor and print campaigns for PlayStation games and Taco Bell.
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Marvin Granados, Ctp
Colleague at Electronic Arts (Ea)
San Mateo, California, United States, United States
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Manuel Huelva
Colleague at Electronic Arts (Ea)
Greater Madrid Metropolitan Area, Spain
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Tim Bragassa
Colleague at Electronic Arts (Ea)
Los Angeles, California, United States, United States
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VP
Valentina Pérez
Colleague at Electronic Arts (Ea)
San Francisco Bay Area, United States
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Micah Hill
Colleague at Electronic Arts (Ea)
Greater Vancouver Metropolitan Area, Canada
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Avinash Patil
Colleague at Electronic Arts (Ea)
Pune, Maharashtra, India, India
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Mohanraj Mohanraj
Colleague at Electronic Arts (Ea)
Chennai, Tamil Nadu, India, India
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RK
Ritik Kashyap
Colleague at Electronic Arts (Ea)
India, India
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MC
Miranda Calongne
Colleague at Electronic Arts (Ea)
Mandeville, Louisiana, United States, United States
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RH
Rolando Hervas
Colleague at Electronic Arts (Ea)
Buenos Aires, Buenos Aires Province, Argentina, Argentina
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Extensive study in Marketing - Product Management, Market Research & Advertising
Work with 30+ students enrolled in video game marketing educational program
Quick answers generated from the profile data available on this page.
Matt Small works for Electronic Arts (EA).
Matt Small is listed as Consumer Marketing Leader - Driving Transformational Results through Marketing Innovation at Electronic Arts (EA).
Matt Small is based in Redondo Beach, California, United States while working with Electronic Arts (EA).
Matt Small has worked for Electronic Arts (Ea), Blizzard Entertainment, Activision, Deutsch La, and G&M Plumbing.
Matt Small's colleagues at Electronic Arts (EA) include Marvin Granados, Ctp, Manuel Huelva, Tim Bragassa, Valentina Pérez, and Micah Hill.
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Matt Small holds Bs, Marketing from University Of Arizona.
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