Matthew Baker Email & Phone Number

Houston, Tx, Us

Houston, Texas, United States

Top Sub-Area in total parts purchases to objective and YOY increase for 2022.Led all sub-areas in mobility fleet increases. During the time Area 87 was without an Area Sales Manager, I championed both mobility tasks and mobility increases as part of an overall plan to increase capacity, increase Customer Satisfaction Index (CSI), and decrease CR&R exposure.Collaborated with my Audi Region Case Expert on a process change that was so effective it was implemented nationally. This area was one of the highest call areas and now is one of the lowest. Additionally, it was one of the highest repurchase areas and now is one of the lowest.Oversee twelve Audi dealerships across the gulf coast (From the Valley in Texas to Pensacola, Florida with the Houston, and San Antonio metropolitan dealers).Led five of my twelve stores to undergo capacity expansions in 2023.

Houston, Texas, United States

Awarded Top District Manager in the company June 2021.Highest YOY CSI increase in the Southwest Region (began as the second lowest and left as the top ranked district).Achieved a quick turnaround in district performance by gaining transformative commitments with key policymakers along with hands on training of team members with a strong focus on ecommerce.Post retirement of the area after sales manager, I was responsible for, and exceeded, all Sales and Aftersales EV readiness targets in addition to managing all sales and after sales programs.

Houston, Texas Area

Developed and implemented a new corporate marketing program.Mentored and collaborated in cross-training initiatives to ensure success in business development growth with significant success stories.Piloted Mazda’s Service Digitalization Entry.Responsible for network development facility upgrades within my area.

Austin, Texas

Achieved being the only Area Sales Manager to be up YOY in new car volume in the Gulf Region. Collaborated with dealers to increase advertising efficiency and digital shift. Conducted product, process, and experience training with dealer personnel. Number one sales volume district in the Gulf Region for both new and CPO sales.

San Francisco Bay Area

Co-wrote the next generation Express Service pilot utilizing high efficiency shop production systems. This was driven partially by significant area capacity constraints and also to ensure success reaching the forecasts on the 2023 plan.Highest YOY parts sales, Takata completion percentage, loyalty, and fixed absorption increase in the Western Region. This was achieved by continuing the strategies developed when I was the After Sales Instructor of coordinating efforts with region and corporate management to time program rollouts to maximize effectiveness along with my expertise in increasing capacity. This role was in the Bay Area and capacity was a significant issue until I began piloting the Express Service system I co-wrote.Performed process/experience training with dealership personnel to drive a 28% YOY increase in dollars/RO.

Dallas/Fort Worth Area Based With National Travel

Corporate Subject Matter Expert in Client Experience, Operations, and After Sales Marketing specializing in financial statements/budgets, loyalty initiatives, and service capacity growth. Assisted with the creation and implementation on piloting coordinating training efforts with incentive/contests to increase effectiveness and business growth. Collaborated with Region Management to develop client experience, loyalty, sales/revenue, and capacity targets for in-store consultations in addition to traditional training sessions.I led training sessions for region and corporate employees to workshop area/region growth as well as mentoring newer and career progression targets.Created material for large group presentations, small group workshops, and one-on-one coaching.

Baytown, Tx

Developed chemical product lines and marketing strategies for chemical supplier and environmental services company in Baytown, Texas. Increased business line in chemical sales from $100,000 per year to exceeding $2 million in annual sales within one year. Worked cooperatively in cross functional teams including operations, logistics, sales, and management to ensure product lines were developed, packaged, and delivered effectively.Monitored and reported on key marketing influences to develop appropriate price adjustments and product lines. Responsible for the coordination of off-site lab analyses, performed in-house lab analysis for development of product line QA/QC, and negotiated pricing contracts with lab vendors.

Dallas/Fort Worth Area

Exceeded Nissan of McKinney’s monthly sales record November 2012 - May 2013 by 20-90% each month. Broke store’s all-time sales record December 2012 and March 2013 ranking 17th in the nation March 2013 with 288 units (dealer was not in the top 50 report prior to my joining). Number one sales manager at the fastest growing Nissan dealership in the nation (for the dealer group with volume over 1000 units annually).

Houston, Texas Area

Dealer signer on the franchise agreement responsible for overseeing all budgets and operations of the dealership including Parts, Service, Body Shop, New Car, Used Car, and Finance departments at both North and South dealership locations managing an employee count close to 250.Awarded Nissan’s Owners First Award of Excellence, Circle of Excellence, top 1% in customer satisfaction, customer retention, and sales of dealers nationally. Transformed the North store from the number seven area store in total new volume into the number one ranked store. After then relocating to primarily office at the south store, I drove it from the number six area store to number one in total new volume.

Business-to-business outside sales hunter position.Utilized cold calling, networking, and referrals to consistently exceed quota.Superior sales performance earning President’s Club Award.

Houston, Texas Area

Responsible for overseeing all operations of the dealership including Parts, Service, New Cars, Used Cars, and Finance departments.Supervised more than 80 employees.Revised advertising campaign to diversify from print to multiple medias with an early adopter digital focus.Fostered a positive culture of success through team-building and a focus on daily career path-based training.Promoted from Sales, to Used Car Manager, to New Car Manager, to General Sales Manager.

San Antonio, Texas Area

Promoted from Product Specialist to Asst Used Car Finance Manager within four months.

Bachelor Of Business Administration (Bba), Marketing

Activities and Societies: Member of the Big XII Champion Varsity Men's Swim Team

Education record