As an Account Rep in the Canada Marketplace, I am responsible for the recruitment and development of both Domestic and US2CA selling partners with the ultimate goal of offering Canadian customers the best selection at the best prices while maximizing our Selling Partners’ success. Day-to-Day Responsibilities:• Identify and Qualify SMB through effective pipeline management • Build relationships with KDMs to understand their business goals and achieve them by driving optimizations and implementing strategic program adoption • Recommend tailored solutions that will maximize a business’ success on Amazon.ca while simultaneously providing Canadian shoppers a superior CX• Analyze and leverage data insights to track progress of recommendations and uncover areas of opportunity• Prospect US-based businesses and demonstrate value in expanding operations into Canada; Develop personalized expansion plans for these Selling Partners and ensuring the framework is properly set (Compliance, Logistics, Licenses/Business Permits, Category Permissions, etc.)• Develop a deep understanding of each selling program and Amazon policy and become self-sufficient with internal processes/resources/capabilities. Learn something new every day. • Continued development of colleaguesAccomplishments:• Exceeds High Bar Performance Rating (2023-2024)• Delivered various scalable solutions to drive efficiency and fill gaps of opportunity to deliver superior CX and SX

• Achieve commercial sales and growth objectives within territory assignment in support of Division, Region, and Company goals• Develop a local strategy and business plan for meeting individualized territory objectives, including identifying, analyzing, prioritizing, and targeting existing and potential retail outlets within geographic territory for product sales opportunities• Develop strategy for product and POS material placements to optimize sales and market visibility• Achieve customer/consumer engagement skills certification and consistently demonstrate mastery within Territory• Build client willingness and capability to collaborate with the Company on key business fundamentals and drivers to accelerate the transformation of the tobacco industry, and to increase market share• Develop and maintain business relationships with local chains and distributors to increase sales and promote Reynolds brands through personal correspondence and influence, retail visits and presentations• Sell/execute the 5Ps of presence, pricing, promotion, product, and personal selling to customers and adult nicotine consumers• Analyze territory to identify and negotiate contracts with new retail customer opportunities• Collaborate with Division Manager and Strategic Account Teams on territory-specific customer and sales planning, company product initiatives, and improving market share within the territory