Matthew Helm Email & Phone Number

Phoenix, Arizona, United States

• Art Director & Lead Graphic Designer
• Increased email marketing open rate average from 9% to 34% in first year to drive new leads into conversions.
• Increased pass downloads 56% and overall traffic 20% following strategic website redesign.
• Collaborate with Marketing Director and COO to develop strategic marketing plans and align team priorities with business objectives to ensure high-quality work is delivered on time and on budget.
• Conceptualize campaign vision and indepedently produce all visual media, utilizing original graphics, copy, website content, social media, and other marketing materials.
• Persuasively and effectively communicate brand vision, direction and campaign proposals to executive leadership team.

Tempe, Arizona

• Media Buying, Design & Production
• Conceptualize, design and produce store signage, marketing material and web graphics.
• Manage yearly marketing budget of $750k.
• Manage sign and hardware sourcing and logistics.
• Photograph, retouch and color-correct images for ads and social posts.
• Collaborate with local zoning boards, contractors and landlords to design exterior signage.

Bachelor Of Arts (B.A.), Mass Communication/Art

Fine/Studio Arts, General