Art Director
Current- Art Director & Lead Graphic Designer
- Increased email marketing open rate average from 9% to 34% in first year to drive new leads into conversions.
- Increased pass downloads 56% and overall traffic 20% following strategic website redesign.
- Collaborate with Marketing Director and COO to develop strategic marketing plans and align team priorities with business objectives to ensure high-quality work is delivered on time and on budget.
- Conceptualize campaign vision and indepedently produce all visual media, utilizing original graphics, copy, website content, social media, and other marketing materials.
- Persuasively and effectively communicate brand vision, direction and campaign proposals to executive leadership team.