Matthew Petersen Email & Phone Number

Minneapolis, Minnesota, United States

➥ Served as a leader within the organization, entrusted with the responsibility of presenting business updates and strategic insights to the executive management, including the Executive Vice President and Chief Financial Officer➥ Fostered synergies with various departments, such as marketing, product development, finance, and legal, to refine and advance our Go-To-Market (GTM) strategies for both new and existing solutions offered by Shazam➥ Successfully oversaw multiple sales teams and managers, focused on both the retention and expansion of existing relationships and the cultivation of new business opportunities➥ Collaborated with the finance department and played a pivotal role in forecasting and establishing revenue and expense objectives. Collaborative effort culminated in achieving a record sales performance, with a 97.6% retention rate and sales reaching 450% of the targets set for the fiscal year 2023➥ Previous fiscal year, FY2022, also saw significant success under direct leadership, with a 96.5% retention rate and sales achieving 250% of the target

Minneapolis, Minnesota, United States

➥ Led a team of Professional Managers and Sales Executives to deliver on key performance targets for SHAZAM. Our team is responsible for key renewal and growth objectives for over 900 Financial Institution

Victoria, Minnesota, United States

➥ Instrumental in orchestrating the Financial Services Go-To-Market (GTM) strategy across the western United States. Comprehensive approach encompassed strategic coaching to the marketing team, guided the crafting of targeted content specifically designed for the financial services vertical; the initiative aimed at enhancing market positioning and effectively communicating the unique value proposition of our offerings to potential clients within the industry➥ Partnered with the product team, led the development of a nuanced pricing strategy tailored to meet the demands and expectations of the financial services market; involved a thorough analysis of market trends, competitor pricing, and customer value perception to ensure our offerings were competitively and attractively priced➥ Recognized the importance of a knowledgeable sales force, devised and implemented comprehensive training programs for Business Development Representatives; plans meticulously designed to equip the team with in-depth knowledge of products and the financial services landscape, thereby enhancing effectiveness in engaging with potential clients➥ Tenure marked by a proven track record in successfully selling Software as a Service (SaaS) applications and APIs to financial institutions with assets exceeding $1 billion. This success was a testament to deep understanding of the financial services sector and my ability to align our solutions with the complex needs of large financial institutions

Greater Minneapolis-St. Paul Area

➥ Led the successful penetration of the top 10 banks in the United States and the top 5 in Canada, demonstrated proficiency in navigating the entire sales cycle, which included identifying potential opportunities, uncovering client needs, skillfully negotiating, and securing new accounts➥ Delivered leadership in C-Level engagements was pivotal, showcasing ability to conduct high-impact presentations and discussions, which resonated with top executives. Approach significantly contributed to surpassing my sales quota by 115% in 2020, highlighting my exceptional sales acumen and strategic execution➥ Developed a comprehensive understanding of Fair Lending and CRA marketing compliance and ensured solutions met stringent regulatory standards. Commitment to professional development was underscored by completing the CBA Executive Banking Certification and Value Selling training, equipping me with advanced skills in banking operations and effective sales strategies

Greater Minneapolis-St. Paul Area

➥ Mentored a team of inside sales representatives, directing efforts towards cultivating a robust pipeline for core banking solutions. Leadership was instrumental in securing significant sales of core enterprise software solutions to various financial institutions, showcasing our competitive edge in the market➥ Served as a leader of a specialized team of product experts and orchestrated the alignment of people, strategy, processes, and technology to meet our clients' sophisticated needs. Strategic direction led to the groundbreaking sale of the first core banking software deployed on Microsoft Azure and integrated with Power BI, setting a new precedent in the industry➥ Employed value-based selling techniques guided team to effectively market a comprehensive suite of banking solutions, including core and digital banking, fraud, AML, and payment solutions, across the banking enterprise; the approach enabled the diverse needs of our clients holistically

Greater Minneapolis-St. Paul Area

➥ Achieved a remarkable milestone in 2017 by reaching 167% of the annual sales target, translating to $8.5 million in revenue , followed by a strong performance in 2016, exceeded the annual sales goal by 109%, with a target of $5.2 million. Within a year of my tenure, transformed a historically underperforming sales territory into one of the top-performing regions

Jacksonville, Florida Area

➥ Ranked 4th nationally in 2014 with Community Bank sales, exceeding targets and continuing a strong performance from 2012, achieving 127% of sales goal. Success stemmed from capturing new digital business in the community banking sector and skillfully closing deals across various banking solutions➥ Efficiently utilized Salesforce.com and SAP CRM for sales management and fostered strategic partnerships with resellers to expand revenue channels

Minneapolis

Greater Minneapolis-St. Paul Area