Directs the Bureau of European and Eurasian Affairs’ Digital Engagement Unit as the Bureau’s Chief Digital OfficerLeads efforts to modernize and professionalize the Bureau’s capacities to leverage digital communication mediums to advance critical policy messaging, foster civic engagement, and bolster the favorability and credibility of the U.S. governmentOversees the development of the Bureau’s digital engagement policies and operations, including the creation and refinement of operational processes and adoption of new technologies, as well as marshals implementation by more than 350 staff member across the Bureau’s 79 Embassies, Consulates, and MissionsDirects and designs the digital strategic communication capacity building and training regimens for all Bureau staff, including sessions on communications methodologies, campaign design, and tool use Designs multifaceted digital strategic public engagement campaigns on complex and vital foreign policy priorities, and coordinates standardized regional implementation to ensure consistent message integrityDirects the development of daily foreign policy messaging on long-term themes and objectives, and coordinates the creation or curation of content integral to advancing those themes across the Bureau’s 79 Embassies, Consulates, and MissionsConducts regular and extensive analysis to measure operational efficiencies and refine existing procedures and processesLeads relationship management efforts with key external partners, including tech companies, think thanks, NGOs, and foreign government digital communication offices, and represents the Bureau at major speaking engagementsFounded and directs the European Digital Diplomacy Exchange, a $750,000 initiative advocates for and builds the capacities of foreign government partners to engage their citizens through digital platforms, through which fostered critical relationships with over 200 high-level government representatives across Europe

Led the Interactive Team’s audience research and program analysis efforts, which fostered the strategic and creative experimentation integral to producing engaging policy-policy-rich products for target audiences across the globe Developed data collection, analysis, and management protocols to assess effectiveness of international public-facing policy messaging efforts, and constructed methods for applying data to maximize impact with critical audiencesInnovated and codified an analytical process through which user engagement and behavioral data provided insight into audiences’ views on key Department policy messages, and advised on how messaging could be adapted to increase favorability and applicabilityEstablished methodologies for identifying and connecting with key audience segments to advance Department priority policiesDesigned, implemented, assessed, and reported on innovative outreach strategies, platforms, and toolsEvaluated and assessed overall team efforts, and provided strategic guidance on achieving short- and long-term objectives

Directed the Business Intelligence Unit, a growing cohort that oversaw the company’s growing cross-departmental policy and practice research effortsDesigned and implemented company-wide knowledge management systems and processes that streamlined the organization’s capacity to conduct extensive research on a range of topics critical to strategic mission growth and business development, including the development of an industry-leading database systemSpearheaded the integration of intense and systematic analysis into company decision-making and goal-setting processes, including using trend analysis to steer short-term business development pursuits, and long-term regional and thematic strategiesDeveloped relationships with critical internal and external stakeholders in pursuit of securing the most relevant and accurate data sources, and in pursuit of ensuring consistent application of this data across the organizationLed internal communication and representation efforts, including presenting on behalf of the Unit to company leadership and external partners

Managed a Department of State grant project partnered with the Republic of GeorgiaGenerated reports and necessary deliverables for submission to the Department of StateResearched and established strategic partnerships with development partnersDeveloped multiple proposals for Department of State- and USAID-funded grant programs Designed, conducted, and analyzed performance management and impact evaluations