Matthew Harrison Email & Phone Number

New York, Ny, Us

Event Marketing Manager in charge of directing all activities related to the promotion and sales of vendor products. Responsible for the recruitment, training and supervision of sales staff. Oversee product preparation and presentation; ensure the Product Demonstrators provide high quality demonstrations to the club members. Train Product Demonstrators in food safety and handling, food sanitation, demonstration preparation and superb member service. Develop great working relationships and communication between warehouse managers, vendors and the product demonstrators. Participate and support in grand openings of new stores as needed.Key Accomplishments:• Increased staff productivity which increased vendors sales and revenue by 12%. • Developed great relationships with warehouse managers which helped generate $45,000 of new business.• Decreased staffing budget by 10% and decreased supply budget by 30%.

Lead, manage, supervise, and provide direction to contractors and vendors for the duration of each specific event. Oversee plans and direct schedules for each project. Some of the companies I have contracted with include: Panasonic; Verizon; W/E T.V. “My Fair Wedding; Blackberry, Coca-Cola; Saks Fifth Avenue; Discover; Warner Bros; Samsung; Kashi.Key Accomplishments:• Successfully developed, managed and controlled the tradeshow and events budget for Sabra. • Assisted the Jim Beam (Dekuyper) Dept. lead with events and trade shows, coordinated logistics both during the planning stages and while on-site at booth locations. Reviewed internal systems and processes throughout each project and developed new ideas and improvements when identified.• Negotiated event discounts/advantages on behalf of Chrysler; identified cost-savings. Managed event vendor relationships with hotels, convention centers, exhibit houses, labor, and organizations.

California State

Tour Chef for the Jamie Oliver Big Rig "Food Revolution".Key team member responsible for managing monthly budgets, engaging media outlets, educating communities, and maintaining sanitary condition of all kitchen and storage facilities on 40-week tour.Key Accomplishments:• At each location, trained a new team of 12 Food Champions to successfully continue promoting Jamie Oliver’s cause within their communities.• Implemented a new demonstration schedule that cut costs and time expenditures significantly and allowed our food champions to learn recipes faster.• Rejuvenated existing training curriculum by emphasizing repetition and key learning messages, creating team-building exercises to create camaraderie, and inventing learning exercises to increase program efficacy.National Event Marketing Manager for Dick Sporting Goods Grand Openings.Key manager responsible for overseeing the event production, training Brand Ambassadors, building client relations, and submitting event recap report.

Managed mall program in Dallas, TX as part of a nationwide campaign. Directed daily operations, managed expense reports, and implemented weekly program changes. Strategically partnered with other phone providers in the mall to promote demonstrations and sales for all major phone carriers.Key Accomplishments:• Managed a team of 30 staff and 2 managers.• Charged with supervising all daily sales and all giveaways.• Helped create and implement a new sales approach that led our sales team to rank in the top 10 in the nation.

Managed 10 full-time Market Managers with teams of 40 Brand Ambassadors to execute brand strategies and deliver sales goals in the corporate chain division. Motivated, trained, and coached MM’s and BA’s throughout the central region. Delivered annual volume and revenue objectives for on and off premise accounts. Conducted regular one-on-one and group meetings with team members to establish goals, review performance and provide organized communications.Key Accomplishments:• Introduced/ launched on and off premise events and private events for Pinnacle Vodka, Sauza, Hornitos; (Other brands including Bacardi, Glenlivet, Ciroc, Coors, Heineken).• Oversaw events met revenue and profit targets for accounts that span across multiple markets. Successfully penetrated the central region market and increased sales by over 28%. • Lead monthly team meetings and comprehensive training sessions that resulted in the increase of team morale as well as sales goals.

Managed scheduling and staging logistics for high profile tour, stopping in shopping malls across the nation. Coordinated with premium market venues, communicated with Demi Lovato’s tour manager, and maintained daily reports and log books.Key Accomplishments:• Trained and managed, managers and staff members.• Oversaw meet and greets, as well as set-up and tear-down of event staging materials.

Managed all logistics for touring promotional campaign, such as scheduling assessment appointments, equipment and vehicle maintenance, daily reports, and mileage books.Key Accomplishments:• Sought after as a repeat team member year after year based on high quality output and excellent attitude.• Ensured that assessments were professionally analyzed to ensure program quality.