Matthew 🚀 O'Donnell Email & Phone Number

Chicago, Il, Us

United States

-Accomplished a 43% self-sourced opportunity rate, exceeding company target of 30%.-Developed advanced Cold-Calling techniques focusing on leading with consequences of inaction and market challenges, vs. product benefits and value.-Coached new hires on sales process, demo presentation, qualification and cold outreach-Compiled a list of key buyer challenges through peer analysis of Gong recorded demos and Gartner market research.-Achieved 100% of annual attainment quota in 2023 with 105% of current annual attainment quota in 2024. -Assisted in launching a new Pay Per Click (PPC) advertising product in 2022 designed to drive incoming qualified leads directly into prospect’s sales funnel, where they could immediately qualify and nurture into opportunities, yielding 2 years of advanced demo experience with this product.-Maintained a high closing rate with a process built upon discovery and understanding of client goals/challenges. -Mastered open, leading, 2/3rd level and confirming questions. -Diagnosed key success metrics at all stages of the sales funnel for incoming prospects. Key examples ranging from impressions, cost per click, cost per lead, cost per acquisition, sales cycle, closing rate and qualified lead percentage.

Greater Chicago Area

-Achieved over $110,000 in ARR in 2019, $236,726 in 2020, $249,200 in 2021 and $230,970 in 2022. -Navigated revenue growth & lead-generation challenges primarily within SMB (small to medium) service providers (1-200 employees).-Contributed to growth of UpCity traffic model, which provided advertising space on a ranked list (on Google) to provide companies with incoming qualified buyer traffic to capture into their sales funnel. -Attained 100% of company goals in multiple key areas including MRR, ARR, and % of deals won with upfront revenue.-Improved to top #1-2 AE within first year as Outbound Rep in 2019 for total deals closed before promotion to Inbound Team at the end of 2020-Retained as sales rep when COVID cut our team by 2/3rds. -Accomplished 4 Years of presentation experience. -Helped modify our presentation to focus more upon the application of discovery, improving the qualification portion of the presentation from 50% to 75% of call duration. This allowed our team to focus upon building trust and providing a solution to their challenges, not just an overview of the product features.-Mastered pipeline building through warm/cold outreach. Utilized past data (Gong & Groove) to incorporate proven, analytically driven messages and responses to potential clients

Aurora, Il

- Achieved +122% in 2018 for company portfolio’s best winter seasonal: ‘Great Lakes Christmas Ale’- Converted independently owned retail stores (gas stations, 7-11s etc) into active accounts. Process required cold, door-to-door sales with assessment of current product line, sampling beers and past buyer data to support future sales and ROI.- Educated store and restaurant owners on current beer trends and recommended options based on their retail inventory and menu offerings.- Executed 100% of monthly, quarterly, & annual sales goals - Organized and managed events, samplings, on-premise promotions and beer festivals

5144 W. 95Th Street

•• Created media decks with municipality laws and district funding to assist Kelly Burke (36th District Rep) in improving community life• Compiled detailed presentations on issues including job-percentage fluctuation, railroad-crossing failure, policing, and mail theft• Completed projects on state legislature around the U.S. Focused primarily on College Promise Plans • Directly interviewed citizens to understand their insights on issues and act as the first line of support for constituents both on and off the phone • Planning and assisting various outreach events in the community

• • Compiling databases and interviews for insurance companies to use in their claim assessments• Required setting up appointments with claimant and interviewing them on the specifics of their accident.• Database required photographs, measurements, and a written scene recreation• Helped solidify the client-vendor relationship and expand the company to more insurance companies