Freelance Digital Creator
Current• Conducted comprehensive market research to identify key demographics, consumer trends, and competitor strategies, informing the development of a targeted brand identity that increased client conversions by 40%.• Utilized Adobe Creative Cloud software to design cohesive branding elements for small business, resulting in a 25% increase in brand recognition among target customers.• Conceptualized, developed, and produced creative content for print and digital materials including posters, yers brochures, signage/banners, t-shirts, promotional items, newsletters, and email blasts.