Maxence Bernard Email & Phone Number
@alcon.com
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Who is Maxence Bernard? Overview
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Maxence Bernard is listed as Marketing Consultant at Wagram Consulting - Portage Salarial, based in Allschwil, Basel-Country, Switzerland. AeroLeads shows a work email signal at alcon.com and a matched LinkedIn profile for Maxence Bernard.
Maxence Bernard previously worked as Global Brand Director QUVIVIQ at Idorsia Pharmaceuticals Ltd and Head Of Retail Alcon Vision Care EMEA at Novartis. Maxence Bernard holds Bachelor Of Business Administration (Bba), Marketing from Université Paris Dauphine.
Email format at Wagram Consulting - Portage Salarial
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About Maxence Bernard
With 20 years of experience in medical devices and Pharma, I have a strong track record in global, regional marketing and key accounts, particularly in launching new products. My expertise includes strategic marketing, operational marketing, sales strategy, key accounts management, with a focus on developing assets for healthcare professionals and patients, driving demand generation and retention, and crafting comprehensive brand plans. I excel in market research, uncovering insights to inform strategies and marketing materials development. I have strong experience in managing teams (direct and indirect), cross-functional teams, global advertising agencies, demonstrating thought leadership, agility, and excellent communication and collaboration skills.maxencebernard71@gmail.comeye care, eye care, ophthalmology, ophthalmic, pharmaceuticals, medical devices, pharma, vision care, biotech, medical devices, therapeutics, brand management, product launch, portfolio management, strategic marketing, positioning, brand building, brand development, brand plan, market analysis, salesforce, CRM systems, data analytics, digital marketing, SEO/SEM, consumer marketing, patient marketing, HCP marketing, sales growth, revenue increase, brand recognition, customer retention, key accounts management, consumer insights, brand equity, team leadership, teamwork, performance metrics, sales strategy, brand innovation, market expansion, segmentation, market research, mentoring,
Listed skills include Marketing, Healthcare, Marketing Strategy, Marketing Management, and 10 others.
Maxence Bernard's current company
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Maxence Bernard work experience
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Global Brand Director Quviviq
Accountable to lead the global positioning development, the global brand assets, the EU promotional and non-promotional campaigns, the EU digital marketing strategy.
Head Of Retail Alcon Vision Care Emea
Accountable to develop and lead the commercial strategy for the EMEA retail business. Responsible to develop the EMEA key accounts segmentation, the key accounts commercial strategy and to lead the contract negotiation with EMEA Key Accounts. 4 direct reports: Key Account Manager EMEA, Head Independent Channel EMEA, Head Inside sales EMEA, Head Sales Force.
Marketing Director Alcon Vision Care Emea
Marketing Director for DAILIES contact lenses. Accountable to develop and drive execution of the marketing strategy of DAILIES contact lenses in EMEA. Led the launch of DAILIES TOTAL1 Multifocal, with the launch of a dedicated campaign and marketing assets for EMEA. Led the development of 2 campaigns for DAILIES TOTAL1 sphere. Responsible for forecasting.
Global Brand Director Dailies Total1, Alcon Vision Care
Accountable to lead the global launch strategy for DAILIES TOTAL1. Responsible to refine the positioning, to develop 5 years messaging strategy and develop marketing campaign and assets. Led monthly business reviews with Alcon CEO. Led forecasting and launch sequences. Led cross-functional teams with R&D, Medical Affairs, Legal, supply chain and regional.
Global Brand Director Dailies Aquacomfort Plus, Alcon Vision Care
Responsible for Alcon $700 million contact lens brand. Led the repositioning of the brand based on extensive concept testing. Led the strategic plan and brand plan. Led the development of new marketing materials based on revised positioning and new claims. Led a Japan turnaround plan via leading a cross-functional with from R&D, Medical Affairs, Japan.
Marketing Director Ciba Vision France
CIBA Vision was the medical device subsidiary of Novartis specialised in contact lenses and contact lens care products. Developed growth acceleration plan, via selective ressource allocation on daily disposable lenses, commercial innovation (line extension launched in France only), and loyalty program. Achieved the strongest DAILIES sales performance.
Head Market Research, Ciba Vision Emea
Accountable to support EMEA HQ senior management and EMEA HQ marketing team with market share reporting and insights to help develop the marketing strategy and marketing assets.Developed the "Golden Rules": guidelines to help markets drive market share & contact lens penetration.Supported the creative development of a new communication campaign to attract.
Senior Insights Manager, Healthcare
Responsible for managing primary market research projects, both qualitative and quantitative.
Market Research Analyst, Healthcare
Responsible for quantitative research.
Maxence Bernard education
Bachelor Of Business Administration (Bba), Marketing
Master'S Degree, Marketing
Frequently asked questions about Maxence Bernard
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What company does Maxence Bernard work for?
Maxence Bernard works for Wagram Consulting - Portage Salarial.
What is Maxence Bernard's role at Wagram Consulting - Portage Salarial?
Maxence Bernard is listed as Marketing Consultant at Wagram Consulting - Portage Salarial.
What is Maxence Bernard's email address?
AeroLeads has found 1 work email signal at @alcon.com for Maxence Bernard at Wagram Consulting - Portage Salarial.
Where is Maxence Bernard based?
Maxence Bernard is based in Allschwil, Basel-Country, Switzerland while working with Wagram Consulting - Portage Salarial.
What companies has Maxence Bernard worked for?
Maxence Bernard has worked for Wagram Consulting - Portage Salarial, Idorsia Pharmaceuticals Ltd, Novartis, Csa, and Indice Medical.
Who are Maxence Bernard's colleagues at Wagram Consulting - Portage Salarial?
Maxence Bernard's colleagues at Wagram Consulting - Portage Salarial include Anouk Thebault and Maria Wagrowska.
How can I contact Maxence Bernard?
You can use AeroLeads to view verified contact signals for Maxence Bernard at Wagram Consulting - Portage Salarial, including work email, phone, and LinkedIn data when available.
What schools did Maxence Bernard attend?
Maxence Bernard holds Bachelor Of Business Administration (Bba), Marketing from Université Paris Dauphine.
What skills is Maxence Bernard known for?
Maxence Bernard is listed with skills including Marketing, Healthcare, Marketing Strategy, Marketing Management, Pharmaceutical Industry, Cross Functional Team Leadership, Medical Devices, and Market Research.
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