My goal is to drive meaningful engagement by aligning LinkedIn’s tools and resources with the unique aspirations of our global community.I will be helping to shape transformative growth strategies that empower members to achieve their professional goals. By designing impactful experiments across marketing channels and product touchpoints, I will ensure the right message reaches the right member at the right time, creating seamless and value-driven journeys. Collaborating with… Show more My goal is to drive meaningful engagement by aligning LinkedIn’s tools and resources with the unique aspirations of our global community.I will be helping to shape transformative growth strategies that empower members to achieve their professional goals. By designing impactful experiments across marketing channels and product touchpoints, I will ensure the right message reaches the right member at the right time, creating seamless and value-driven journeys. Collaborating with cross-functional teams to test innovative ideas, optimize performance, and enhance the member experience at every step will be a key part of my role. Show less

Samsung Electronics America (SEA) is the U.S. subsidiary of Samsung Electronics, a global leader in consumer electronics, mobile devices, and home appliances. With a strong commitment to innovation, SEA provides cutting-edge technology and integrated solutions to enhance consumer experiences. (https://www.samsung.com/us/)1. I spearheaded a transformative overhaul of Samsung's post-purchase email journey for new digital appliance owners, crafting a groundbreaking strategy that was not… Show more Samsung Electronics America (SEA) is the U.S. subsidiary of Samsung Electronics, a global leader in consumer electronics, mobile devices, and home appliances. With a strong commitment to innovation, SEA provides cutting-edge technology and integrated solutions to enhance consumer experiences. (https://www.samsung.com/us/)1. I spearheaded a transformative overhaul of Samsung's post-purchase email journey for new digital appliance owners, crafting a groundbreaking strategy that was not only customer-centric and revenue-driven but also designed to redefine industry benchmarks.2. We partnered with powerhouse teams across Samsung CARE, SmartThings, Home Entertainment, Mobile, Product Marketing, and external agencies, ensuring a holistic approach that aligned with business priorities.3. Diving deep into data, I leveraged insights from A/B testing, campaign performance metrics, and competitor analysis to craft tailored touchpoints that spoke directly to our customers’ needs while unlocking new revenue streams.4. The grand finale? A high-impact presentation to senior leadership, where I showcased how this initiative would elevate Samsung's post-purchase experience, drive exponential business growth, and build lifelong customer loyalty. Show less

Toastmasters International is a nonprofit educational organization that builds confidence and teaches public speaking skills through a worldwide network of clubs that meet online and in person. (https://www.toastmasters.org/)As Vice President of Membership (VPM), I played a pivotal role in driving the growth and vitality of the club by overseeing the entire membership acquisition process. I led efforts to attract and convert guests into loyal members, ensuring that every interaction was… Show more Toastmasters International is a nonprofit educational organization that builds confidence and teaches public speaking skills through a worldwide network of clubs that meet online and in person. (https://www.toastmasters.org/)As Vice President of Membership (VPM), I played a pivotal role in driving the growth and vitality of the club by overseeing the entire membership acquisition process. I led efforts to attract and convert guests into loyal members, ensuring that every interaction was personalized and welcoming. By providing essential information and fostering an inviting atmosphere, I contributed to a consistent influx of new members, enhancing the club’s community and outreach.In addition to managing the guest-to-member conversion process, I proactively monitored membership levels, identifying trends and collaborating with the executive committee to develop and implement strategic initiatives to address membership challenges and sustain long-term growth. Show less

As Sergeant at Arms, I played a crucial role in ensuring the seamless execution of club meetings. My primary responsibility was to welcome guests, introduce them to club members, and leave them with a positive and lasting impression of both the club and Toastmasters. I focused on fostering a warm, inclusive atmosphere that encouraged engagement and made every guest feel valued.Beyond greeting guests, I was also responsible for opening meetings with a welcoming note, setting a tone of… Show more As Sergeant at Arms, I played a crucial role in ensuring the seamless execution of club meetings. My primary responsibility was to welcome guests, introduce them to club members, and leave them with a positive and lasting impression of both the club and Toastmasters. I focused on fostering a warm, inclusive atmosphere that encouraged engagement and made every guest feel valued.Beyond greeting guests, I was also responsible for opening meetings with a welcoming note, setting a tone of professionalism and camaraderie. My role extended to overseeing the setup and ensuring that the meeting ran smoothly and efficiently, making certain that all logistical aspects were taken care of so that members could focus on the objectives of the meeting. Show less

Sparkit strives to be a pioneer in making health and wellness a fun and exciting journey you look forward to.Sparkit foods are nutritious, tasty and easy to make. (https://sparkitfoods.in/)Our products are: Authentic in tasteWith no chemicals or coloursEthically Sourced100% Vegan Gluten-FreeWith Recyclable packaging

Amazon strives to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online. (https://advertising.amazon.com/)1. As part of the Amazon Advertising team, I served as the primary interface between Amazon and its global advertisers, delivering high-level consultancy and strategic account management to empower partners with cutting-edge digital marketing solutions that fueled their business growth.2. I led initiatives in… Show more Amazon strives to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online. (https://advertising.amazon.com/)1. As part of the Amazon Advertising team, I served as the primary interface between Amazon and its global advertisers, delivering high-level consultancy and strategic account management to empower partners with cutting-edge digital marketing solutions that fueled their business growth.2. I led initiatives in digital merchandising, performed in-depth quantitative analysis, and applied advanced forecasting and modeling techniques to drive data-informed decision-making, optimize campaign performance, and deliver exceptional results for North American and European sellers.3. By staying ahead of industry trends, we crafted innovative tools and strategies that elevated advertising success, consistently ranking among the top associates nationwide for customer satisfaction and earning top seller ratings.4. Leveraging CRM tools, I managed onboarding, training, and the adoption of best practices, while my expertise in campaign analysis and performance monitoring ensured superior outcomes for both Amazon and its advertising partners. Show less

FreeUp is an application-based close-knit community, where people come to acquire quality pre-loved or unused items in return for points or cash. It promotes reusing, recycling and sustainable living. (https://www.freeup.app/)My role at FreeUp included:- Promoting the concept of FreeUp among college students, families, and my social network, guiding them on how to give and receive pre-loved items through the FreeUp App.- Maintaining continuous communication with the… Show more FreeUp is an application-based close-knit community, where people come to acquire quality pre-loved or unused items in return for points or cash. It promotes reusing, recycling and sustainable living. (https://www.freeup.app/)My role at FreeUp included:- Promoting the concept of FreeUp among college students, families, and my social network, guiding them on how to give and receive pre-loved items through the FreeUp App.- Maintaining continuous communication with the Ambassador Manager (AM) and providing regular updates on my progress.- Developing and organizing documentation for all tasks and activities completed during my tenure. Show less

Disney Star has defined the Indian media landscape for over two decades, reaching over 790 million viewers a month across India and more than 100 other countries. The network’s portfolio includes entertainment, movies, sports & hotstar. (https://www.disneystar.com/)1. I was tasked to co-lead the charge in the Hindi movies cluster, overseeing the marketing strategies for world television premieres and trade events, driving engagement and creating buzz across TV, OSN, digital, EPG… Show more Disney Star has defined the Indian media landscape for over two decades, reaching over 790 million viewers a month across India and more than 100 other countries. The network’s portfolio includes entertainment, movies, sports & hotstar. (https://www.disneystar.com/)1. I was tasked to co-lead the charge in the Hindi movies cluster, overseeing the marketing strategies for world television premieres and trade events, driving engagement and creating buzz across TV, OSN, digital, EPG, print, and mailers, ensuring every platform was aligned and amplified.2. Collaborating with a powerhouse team, we crafted and executed high-impact campaigns for Star Gold, boosting channel visibility through innovative media strategies across TV, digital, and print, and bringing major movie projects into the spotlight.3. Regularly tasked with world TV movie premiere campaigns, I was co-managing everything from promo shortlisting to omni-channel media scheduling and celebrity management, delivering record-breaking audience reach and engagement that exceeded expectations.4. Leading a new channel launch project, we surpassed our active subscriber goals ahead of schedule and co-headed a game-changing trade event, presenting insights that shifted customer trends and drove a remarkable surge in month-on-month revenue. Show less

Internshala is a technology company on a mission to equip students with relevant skills & practical exposure through internships and online training. (https://internshala.com)1. I led initiatives to create widespread awareness around Internshala internships, driving student registrations and expanding our reach to university and college campuses, ensuring maximum exposure to internship opportunities.2. Motivating students to enroll in Internshala’s online training programs, I… Show more Internshala is a technology company on a mission to equip students with relevant skills & practical exposure through internships and online training. (https://internshala.com)1. I led initiatives to create widespread awareness around Internshala internships, driving student registrations and expanding our reach to university and college campuses, ensuring maximum exposure to internship opportunities.2. Motivating students to enroll in Internshala’s online training programs, I provided guidance on how to upskill and prepare for career advancement, helping them unlock their full potential.3. Through organizing impactful talks and seminars, I attempted to equip students with valuable insights and practical tips on securing their dream internships, ensuring they were ready to take the next step in their careers.4. Contributing to social media branding campaigns, I promoted Internshala’s offerings across digital platforms, boosting brand visibility and driving student engagement. Show less

Hindustan Unilever Limited (HUL is a subsidiary of Unilever) is India's largest Fast Moving Consumer Goods(FMCG) company with over 35 brands across Food, Home Care, Personal Care and Refreshment products. (https://www.hul.co.in/)1. At Unilever, I spearheaded three strategic product marketing initiatives, driving product development, launch, and brand activations that made a significant market impact. 2. We co-developed and executed a comprehensive go-to-market strategy, working… Show more Hindustan Unilever Limited (HUL is a subsidiary of Unilever) is India's largest Fast Moving Consumer Goods(FMCG) company with over 35 brands across Food, Home Care, Personal Care and Refreshment products. (https://www.hul.co.in/)1. At Unilever, I spearheaded three strategic product marketing initiatives, driving product development, launch, and brand activations that made a significant market impact. 2. We co-developed and executed a comprehensive go-to-market strategy, working with cross-functional teams across supply chain, legal, packaging, design, and artwork to ensure substantial market penetration and brand visibility. 3. Collaborated with scientists to leverage deep data analysis and user insights, introducing key product design enhancements that better met consumer needs. 4. Co-led brand activations, executing large-scale out-of-home campaigns and securing strategic co-promotional partnerships with industry leaders like Samsung and Bosch, expanding brand reach and influence. Show less

BYJU’S - The Learning App, the popular brand name for Think and Learn Private Ltd. is the world's most valued educational technology (edtech) and online tutoring firm which also is the third most valued start-up of India. ( https://byjus.com/ )During my tenure, I was honoured to be recognized as the top performer on my team, receiving the highest performance-based incentive for my contributions to these initiatives.At BYJU'S, I contributed to two high-impact projects: 1… Show more BYJU’S - The Learning App, the popular brand name for Think and Learn Private Ltd. is the world's most valued educational technology (edtech) and online tutoring firm which also is the third most valued start-up of India. ( https://byjus.com/ )During my tenure, I was honoured to be recognized as the top performer on my team, receiving the highest performance-based incentive for my contributions to these initiatives.At BYJU'S, I contributed to two high-impact projects: 1. Discovery School Super League (DSSL) - Season 1- DSSL, India’s largest national-level inter-school competition, was televised on the Discovery Channel starting April 28, 2019, showcasing the scale and reach of our initiative. - DSSL attracted an impressive 4.4 million student participants in it's first ever season, comfortably surpassing expected numbers- I led market research across 1,000+ schools, uncovering 8+ valuable insights into customer and competitor behaviour. By directly pitching DSSL to school management and senior executives, I successfully onboarded over 220 schools. 2. Launch of BYJU'S K-3 product.- Contributed to establishing a co-branding partnership with Disney for the K-3 product segment Show less