As a consultant, I help entrepreneurs develop their sales strategies and grow and scale their business's through online channels.

Stojo is a collapsible coffee cup on a mission to end disposable culture. Each year the U.S. throws 25 Billion disposable cups in to our landfills and oceans. The average American person creates 4.4 lbs of waste a day according to the EPA.Our cups are made of sturdy silicone, they are BPA free, dishwasher and microwave safe and convenient to collapse and tuck in to your bag when you are on the go.

Movable Ink is the first, and largest, contextual email experience engine that empowers marketers to connect with their customers as they move seamlessly between moments, places, and devices. Our clients can use any email service provider to deliver dynamic content within their email marketing campaign that changes in real-time, based on each individual’s unique context at the moment of open.

Body Local is a membership group of Health and Wellness professionals in NYC.• Sold trade show booths, sponsorships, online advertisement space and podcast spotlights. • Sold sponsorship packages for multiple events.• Developed managed and closed new business to meet revenue goals using CRM software.• Oversee sales process from initial contact through the event stage.• Created and presented creative sponsorship opportunities to meet client needs. • Coordinated payments• Provided support during the event.• Signed $30,000 in new business clients including Vita Coco, Vital Proteins, Bobs Red Mill• Developed event marketing strategy utilizing latest digital marketing techniques to generate interest & ticket sales for the event• Implemented early bird pricing strategy to ensure advance ticket sales• Worked with designer to develop online press kit, and wrote copy for all marketing materials including website, landing pages, social media posts and email marketing efforts.

Swellby.com is a health tech start-up designed to be a marketplace for health and wellness providers to both advertise their practice and manage their business. • Oversaw all internal and external marketing and communications efforts, including digital communications, social media, media relations, content development, in-person outreach and promotional partnerships. • Significantly expanded customer acquisition and customer relations efforts. Set and met monthly sales goals. Developed plans to identify leads and develop relationships with existing customers. • Oversaw sales and communications staff to ensure quality deliverables and sales goals were met. • Oversaw digital strategy, website, blog, email marketing (mailchimp), online initiatives, and its profile and activity on social networking platforms using technological tools and analytics. • Served as editorial and creative director, reviewing and editing all copy before publication to ensure it embodied Swellby’s mission and brand guidelines. • Worked closely with Swellby’s tech team and consultants, to create and adapt our platform according to the customer’s needs. • Drafted public statements in collaboration with the CEO to announce new initiatives. • Oversaw media relations and outreach efforts to social media influencers to raise Swellby’s profile on a local and national level. • Sought out, planned and organized in-person and digital opportunities (guest blogs and podcasts) for Swellby related to communications and sales, including attending industry conferences as the company ambassador to establish partnerships. • Managed marketing and advertising budget, leveraging data to efficiently allocate, measure, and spend for promotional materials. • Continuously conducted market research to stay abreast of the latest industry changes in digital communications.

• Responsible for creating a full scale marketing and business development strategy to source clients • Built key industry relationships with developers and investors and negotiated complex financial contracts. • Consistently exceeded quarterly sales goals, (Q1 2014 25% Q2 10%, Q3 10%, Q4 28%, Q1 2015 8%, Q2 15%)• Direct marketing through multiple communication channels: monthly newsletters with market data analysis, regular email announcements, quarterly reporting on market conditions. Executed creative social media content and built a community through Instagram, Facebook, Twitter.

2012 Sales Achievement Award2013 Sales Achievement Award• Demonstrated award-winning sales achievement, client relations, market analysis, contract prep, negotiation and advisement. Managed over thirty high-networth investors each quarter and developed long-term referral relationships.

Wink is a ready to wear boutique in Washington, DC on M Street. Their location was below ground, which was hindering their sales. At the time many boutiques were moving their sales online and Wink hadn't made the transition. I advised on the artistic & functional re-design of their website, hiring an artist and mapping out the new pages. I developed content and strategy for their newsletter campaign that resulted in increased sales. I also wrote their new slogan which they used in their storefront and throughout their brand communications "A Buzzing Boutique For All Things Happy And Chic."