Meghana Kanthraj Email & Phone Number

Dublin, IE

Dublin City, County Dublin, Ireland

• Utilizing Tableau to track and analyse KPIs such as reach, frequency, and product repertoire to gauge engagement and the impact of content.
• Tracking and reporting on a weekly, monthly, and quarterly basis, the performance of product sales, customer viewing, tenure, and churn.
• Developing reports, dashboards, and a unified data flow from raw data to clear insights for end-to-end data-driven insight delivery across Brand, Acquisition, and Marketing departments.
• Quantitative campaign analysis to measure campaign performance and maximize ARPU for future campaigns while taking content into account.
• Effective use of Adobe Analytics for quantitative campaign analysis and A/B tests to evaluate campaign benefit.
• Regular collaboration with the UK insights team on initiatives to extract significant data-driven insightful information for the business.

Dublin, County Dublin, Ireland

• Working remotely in a fast-paced environment, ensuring the quality of online products over both Brown Thomas and Arnotts websites.
• Tracking and enrichment of products through the digital workflow, prioritizing the categorical assignment of products based on the correct attributes.
• Catering to stakeholders to understand and analyze the team's data and business needs to support the relaunch of legacy beauty products across both company websites.
• Providing Quality Assurance to products using Salesforce Demandware software.
• Proactively maintaining and updating reports for commercial planning and to trends in KPI’s,targets & demands with the use of Qlik Sense.
• Tracking and monitoring online products & Product enrichment and map product data using Riversand PIM software, with documentation being done on Excel utilizing Vlookups and Pivots.

Dublin, County Dublin, Ireland

Bangalore Urban, Karnataka, India

• Worked as a Business analyst focused at data integration and analysis to provide solutions and Customer relationship manager to ensure customer satisfaction.
• Gathered, cleaned, and extracted data from previous records and all modes of leads.
• Identified the patterns and issues with clients to improve customer satisfaction.
• Customized and managed the Salesforce CRM to consolidate leads and spot trends and errors.
• Collaborated with the team and presented the insights acquired from the analysis.

Dublin, County Dublin, Ireland

Bangalore Urban, Karnataka, India

Bangalore Urban, Karnataka, India

• Hindustan Aeronautics Limited (HAL) is an Indian state-owned aerospace and defence company, managed by the Indian Ministry of Defence. It is primarily involved in the operations of the aerospace, the design.
• Built a web application for the Facilities management division to resolve the issues in availability the department vehicles.
• Application developed aimed at automation of maintenance of records of utilization of official vehicles.
• Collaborated with the Admin of the transport department and other departments to improve feasibility in requesting the vehicles in the application.
• Set up a database of vehicle details of all divisions and stored all user details.

Master'S Degree, Data Analytics

Bachelor Of Engineering - Be, Computer Science

Pre University, Pcmb