Melanie Reilly Email & Phone Number

Oakland, Ca

• Plan and write content for donor experiences across mediums, including emails, videos, web pages, telecasts, events, permanent signage, and print materials• Increase donor retention through donor-centric communications, informed by quantitative data, including email open-rates and giving totals, and qualitative data, including donor feedback o Increased first-time donor retention from 18% to 50% in one fiscal year• Design individualized reports for top donors to demonstrate the impact of $1 million or more in donations • Compose presidential correspondence according to brand standards, including style, voice, and tone• Collaborate with campus partners, such as Financial Aid and Finance, to ensure funds are used and reported on according to donors’ intent and expectations• Supervise part-time staff

Building relationships with key stakeholders to advance the mission of W.P. Carey School of Business. The School educates leaders who rethink the nature of business, engage the world, and create a better future.

Tempe, Az

I advanced Arizona State University's social embeddedness strategy through mutually beneficial partnerships, with organizations including Code for America, Take The Lead, iCivics, Ashoka's Youth Venture, and Valley of the Sun United Way.I worked collaboratively with our local United Way and ASU's Educational Outreach & Student Services division to launch a student philanthropy program called Sun Devils Unite, which raised $60,000 for the United Way in its first year.I advised a service-oriented organization, Student United Way at ASU, and delivered presentations to staff to promote awareness of the Valley of the Sun United Way among the ASU community.

Phoenix, Arizona Area

-Developed outreach goals and success metrics for cross-country campaign to expand our program nationwide.-Established partnerships with 13 school districts and connected them to 10 regional U.S. immigration offices. -Planned public naturalization ceremonies, at special community venues such as the National Constitution Center.-Worked collaboratively with Media and PR team to create press releases for local and national outlets.-Created budget for campaign's logistical needs and supplies.-Designed logos, promotional materials, business cards, and educational trading cards.-Initiated strategic plan for online media efforts.-Adapted social media pages to fit organization's needs. -Authored e-newsletter and identified email marketing tools.-Designed website features, including blogs, online donation page, and digital Wall of Honor.

Phoenix, Az

-Developed long-term instructional plans and used student data to inform and modify instruction.-Achieved 90% (or higher) proficiency on academic goals with 98% of four-year-old students, despite students' diverse needs.-Connected students' parents with community resources, parent groups, and leadership roles to help them become advocates for their children.

Master Of Education (M.Ed.), Summa Cum Laude

Bachelor Of Arts (B.A.), Literature

Activities and Societies: Trustee Leader Scholar, EEC Scholar, Harry J. Carmen Award for Academic Excellence