Michael Barbara Email & Phone Number

Manchester, England, Gb

Manchester, England, United Kingdom

Working as an auditor for WMA, the current project entails carefully dismantling titles on the platform to ensure all aspects align with the updated design guidelines.● Each title requires careful consideration over aspects such as logos, artworks, synopses and copy. Utilising creative judgment to suggest alterations, takedowns and updates as needed, fed directly back to the Netflix design team.● Met requirement of working efficiently and quickly with ease as this project is quick paced with impending deadlines and KPI's. Used multiple platforms such as Excel and air-table to track progress, update data and ensure a smooth workflow with the rest of the team.

Manchester Area, United Kingdom

Manchester, England, United Kingdom

Manchester, England, United Kingdom

Limassol (Lemesos), Cyprus

A concept store with a focus on youth culture and lifestyle, a small-scale anti-high street space where I have the opportunity to showcase a wide range of my skills as well as embark on cultivating new ones. Working closely with our production team I have designed collections for the shop's own brand as well as aided in the rebranding of the new physical and online space. This also included me overseeing buying procedures and shortlisting brands, items and\or clothes to be stocked in our space. Before vacating my position the I proudly introduced several new brands into the store including the likes of Lazy Oaf, Salty Crew, Globe, and had gained the rights as the sole official retailer for IMPALA skate in the entirety of Cyprus.Moreover, I have researched and contacted influencers from all over the world creating promotional plans for the brand while also representing musicians and artists whom I was tasked with sourcing and liaising, the campaigns proved to be successful especially in the shop's online presence where revenue had increased by over 132% from the previous year.Utilizing my background in photography I have overseen, directed, shot, styled, and edited several advertorials campaigns.

Limassol (Lemesos), Cyprus

Kapopoulos Fine Arts is an art collective based in Athens, with several galleries spanning across Greece and Cyprus. In operating the Limassol branch I have been responsible for curating Bi-weekly displays for both the windows as well as the exhibition space, booked and assisted several customers with private viewings and aesthetic advice while moreover being responsible for liaising with artists either for solo exhibitions or as an addition to our gallery. Additionally, the Limassol branch was the only one stocking and receiving local/independent and upcoming artists, keeping a separate stock room I was solely responsible for the upkeep, tracking, and organization of the company's years' long extensive archive. Furthermore, I have been overseeing the communications, newsletter, and E-Auctions which tackle place monthly, this process involves everything from the shortlisting of artworks to be auctioned, setting up the auctioning platform, and finally organizing transport and payment of each piece. During my time here I redesigned the newsletter, business cards, and E-Auction setup, which, in combination with filmed artist interviews which I had scripted, filmed, and edited had driven the overall company revenue up by 42%.

Remote

At The Hoxton Trend, I was tasked with researching developing, and uploading weekly blog posts, usually centred around topics regarding pop culture, fashion, music, film, and current events in order to increase website traffic. Additionally, during my time with the company I had the ability to incorporate my stylistic knowledge, introducing & developing the "Style Guide" section of the website which is now under someone else's supervision. For this section I would browse social media apps like Instagram, looking for the latest influencers wearing hype-worthy outfits. On our website, I would break down each outfit from accessories to sneakers and provide the customer with selected affiliate links through which they could purchase each garment. As most of these outfits featured luxury designer pieces, I would also provide an additional outfit breakdown with affordable replacements for each piece respectfully. Each influencer breakdown came with its respectful styling tips and advice, this drove up the overall company's revenue by 27%

Nottingham, England, United Kingdom

As a creative consultant and part of a team, our aim was to target a younger audience for the brand through a commercial campaign thus repositioning the brand slightly whilst remaining loyal to their core values and image. Through primary market and consumer research, I created a stop motion film accompanied by a strategic 12-month plan which was disclosed in several presentations, complete with a measure of success, timetable with corresponding events as well as marketing plans including VM & online advertisements. This process gave me a completely rounded view of the behind-the-scenes of a brand's processes, including marketing and content creation.

Remote

The company was then an online startup that focused on womenswear style and specifically helping women redefine or even discover their personal style. In my position as a style curator, I was tasked with researching upcoming trends as well as their respected consumer group, eventually creating content and a bi-weekly curated feed of choice from which the clients could shop, which drove up engagement and increased revenue for the company and their affiliates by 34%. Moreover, I was placed as a company representative in international trade shows to liaise with brands and designers, forming long-lasting business relationships. Aside from PR these trips also aided in the fine-tuning of my styling skills specifically when looking at a selected audience. From a wide range of brands and designers the challenge was to select the best ones from a variety of different price ranges in order to reflect each one of our clients as individualistically as possible, all while negotiating the most economic business model possible ensuring the company's budget was considered and targets were met while leaving all parties satisfied.

Nottingham, England, United Kingdom

During the month-long project of creating a zine for the brand, repositioning it strategically in order to target a young female consumer. I, as a part of a team, utilized my methodical and thorough market & consumer research skills. Here I had the opportunity to explore a new way of in-person direct information extraction via talking to people who reflected our targeted audience out in the City's streets and public places. Eventually, this lead to the creation of self-generated visuals in combination with written pieces around topics which my research found would speak to the targeted group. As a result, my team's final zine was picked amongst 3 others from a total group of 20 to be published by the brand

Limassol, Limassol (Lemesos), Cyprus

In a fully customer-facing role, exceptional service, styling assistance, and overall shopping experience were at the core of my position. Oftentimes handling personal shopping sessions with stylists, influencers, and magazine editors. My naturally friendly demeanor and eloquent approach to customer service left clients and professionals alike equally as happy and impressed, nurturing long-lasting bonds with customers and industry insiders alike. Aside from my responsibilities as a sales associate I also worked as an assistant visual merchandiser, collaborating closely with the head of VM in changing window displays, rearranging the store, and delivering the best results during examinations. During each season change, new stock would be added to the store, the filing, distribution, and tracking for which I was responsible, this included a necessary extensive knowledge of my department of the store's stock room and general archive.

Limassol (Lemesos), Cyprus