Michael Bruno
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Michael Bruno Email & Phone Number

Co-Founder and Chief Strategy Officer at ALTERNATIVE USES
Location: Pleasantville, New York, United States 10 work roles 2 schools
1 work email found @playbigger.com LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email

Work email m****@playbigger.com
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Current company
Role
Co-Founder and Chief Strategy Officer
Location
Pleasantville, New York, United States
Company size

Who is Michael Bruno? Overview

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Quick answer

Michael Bruno is listed as Co-Founder and Chief Strategy Officer at ALTERNATIVE USES, a company with 1 employees, based in Pleasantville, New York, United States. AeroLeads shows a work email signal at playbigger.com and a matched LinkedIn profile for Michael Bruno.

Michael Bruno previously worked as Partner at Play Bigger and Category Designer at Play Bigger. Michael Bruno holds Master’S Degree, Psychology from New York University.

Company email context

Email format at ALTERNATIVE USES

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{first}@playbigger.com
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Profile bio

About Michael Bruno

I am a business strategist with a deep love of the unexpected (where the best ideas and strategies come from). Today, I partner with C-Suite leaders to build and monetize new markets around radically different ideas. I do this by: (1) helping uncover the unsolved pain in their customers life that they could solve; (2) mapping out how they could actually solve that; (3) developing a powerful, emotional and compelling point of view on DIFFERENT problem and solution that will set them apart from their competition, and leave them poised to dominate the new market they’ve created. It’s exhilarating work that’s generated billions in value over the years.I have a rich background in story telling, psychology and cognitive science, design thinking and user experience, and creativity. Having spent time in agency creative, strategy and analytics roles and several years earning a master’s degree in psychology from NYU where I studied cognitive biases, intelligence and creativity. It all adds up to a unique, human centered view of the business world. And a deep understanding that motivating behavior change in business requires an unexpected, useful and altogether different take on solving a customer’s problem.

Listed skills include Social Media, Social Media Marketing, Integrated Marketing, Marketing Communications, and 8 others.

Current workplace

Michael Bruno's current company

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ALTERNATIVE USES
Alternative Uses
Co-Founder and Chief Strategy Officer
Pleasantville, NY, US
Website
Employees
1
AeroLeads page
10 roles

Michael Bruno work experience

A career timeline built from the work history available for this profile.

Partner

Current

New York City Metropolitan Area

I help leaders at high-growth companies create billion dollar categories. Instead of focusing on incremental improvements, the companies I advise uncover NEW problems with real costs that, when solved, generate enormous value, venture funding and growth. Through the process of category design, these companies create and dominate their own markets.

Jan 2024 - Present

Category Designer

New York, United States

I help visionary enterprises see problems no one thought they had, design categories, condition markets and become leaders.As a senior category designer at Play Bigger, my job is to join the executive teams of our late stage or post IPO tech clients, and help them to create, define and dominate new categories. We do this by identifying problems people.

Jan 2022 - Jan 2024

Evp, Head Of Insights, New York

New York, New York, United States

I oversaw the office's Global Intelligence (data analytics) and Strategic Planning groups, leading a team of immensely talented strategists and analysts in an unrelenting pursuit of insights. We use sophisticated modeling and natural language processing techniques to measure and collect the signals of behavior change and use those to develop truly game.

Jul 2021 - Jan 2022

Evp, Head Of Strategy, New York

New York, New York, United States

I led and grew Weber Shandwick's largest strategy practice, in the agency's largest office during the COVID-19 pandemic. By tightly focusing on strategies that drove business impact by solving real human problems, we were able to help clients - and the agency itself - weather the storm, and emerge stronger.

May 2020 - Jul 2021

Evp, Strategy And Planning

New York, New York, United States

I co-led Weber Shandwick's Strategic Planning group within the New York office, while establishing agency norms and a center of excellence culture throughout the network. My approach to strategy is heavily influenced by behavioral science, and I used this bias to create a brand of strategy at Weber Shandwick designed to explicitly result in behavior change.

Feb 2016 - May 2020

Svp, Head Of Consumer Strategy

New York, New York, United States

As head of consumer strategy, I led a team of 5 strategists in the development of award winning work for clients, including eBay, Dove, Trojan, Schick, Edge and many others.

Mar 2014 - Feb 2016

Svp, Head Of Corporate & Public Affairs Strategy

New York, New York, United States

I built the firm's first corporate and public affairs strategy department from the ground up, contributing to award winning work and assignment winning rfp responses.

Mar 2014 - Feb 2016

Various Account Positions

Pitched reporters, made PR programs, led the world's first surprise and delight program on Twitter.

Feb 2003 - Jan 2016

Wheelchair Mechanic

White Plains, New York, United States

I fixed wheelchairs in a hospital where patients couldn't walk. What little I did seemed to help their quality of life, and that was incredibly gratifying. It also set me up with an appreciation of the physical and psychological impact disease and trauma can have, and how far a little love and kindness could go.

Jun 1996 - Jan 2002
Team & coworkers

Colleagues at ALTERNATIVE USES

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2 education records

Michael Bruno education

Master’S Degree, Psychology

Extensive course work in consumer psychology, cognitive neuroscience, psychoanalytic theory, advanced statistics, regression and.

FAQ

Frequently asked questions about Michael Bruno

Quick answers generated from the profile data available on this page.

What company does Michael Bruno work for?

Michael Bruno works for ALTERNATIVE USES.

What is Michael Bruno's role at ALTERNATIVE USES?

Michael Bruno is listed as Co-Founder and Chief Strategy Officer at ALTERNATIVE USES.

What is Michael Bruno's email address?

AeroLeads has found 1 work email signal at @playbigger.com for Michael Bruno at ALTERNATIVE USES.

Where is Michael Bruno based?

Michael Bruno is based in Pleasantville, New York, United States while working with ALTERNATIVE USES.

What companies has Michael Bruno worked for?

Michael Bruno has worked for Alternative Uses, Play Bigger, Weber Shandwick, Edelman, and Burke Rehabilitation Hospital.

Who are Michael Bruno's colleagues at ALTERNATIVE USES?

Michael Bruno's colleagues at ALTERNATIVE USES include Brad Drew, Carrie Drew, Satish Kumar, and Mary Grice.

How can I contact Michael Bruno?

You can use AeroLeads to view verified contact signals for Michael Bruno at ALTERNATIVE USES, including work email, phone, and LinkedIn data when available.

What schools did Michael Bruno attend?

Michael Bruno holds Master’S Degree, Psychology from New York University.

What skills is Michael Bruno known for?

Michael Bruno is listed with skills including Social Media, Social Media Marketing, Integrated Marketing, Marketing Communications, Digital Marketing, Corporate Communications, Strategic Communications, and Media Relations.

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