Michael Loesel Email & Phone Number

I get equally energized by insightful data, creative storytelling, digital disruption, and organizational building. Fortunately, this has all been part of my leadership roles at companies seeking to make both commercial and social impact. The opportunities drawing me in call for energizing teams around a vision and then building the necessary alignment of people, processes, and technology to get there. I keep my marketing teams focused on goals and internally credible by ensuring strong measurement and accountability. I learned early on that marketing’s influence is limited until it consistently produces measurable results and revenue. When you help the business hit P&L goals, then Boards and C-suites are interested in what else you can do.Results, measurement and impact remain core to the strategies and organizations I lead. However, over the last decade in healthcare I’ve learned to incorporate the power of great creative, music, video, and customer storytelling. I’ve brought together directors, producers, patients, physicians, customers, consumers and influencers to tell potent narratives for brands like GE Healthcare, Allscripts, The Joint Commission, and Optum. The marketing organizations I’ve led have strengthened overall commercial capabilities and driven growth for the companies. For customers, this has helped them adopt and acquire more products and services that assist in delivering great healthcare. For consumers, it means greater awareness and access to support for navigating the most complex conditions. Finally, for my staff and teams, it has created advancement opportunities. One of the most enjoyable aspects of my role is watching individuals take on new leadership roles and succeed.If you are looking to exchange ideas, seeking expertise in one of the areas above, or recruiting and would like to network, then please feel free to message me.