AREAS OF EXPERTISE • Intimate understanding of traditional and emerging marketing channels• Brand building• Sales/ ROI Forecasting• Budget-management skills, Proficiency and Allocation• Strategic Planning• P&L Management• Product Development • Analytical skills to forecast and identify trends and challenges• Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc.• Integrated Marketing• Identity Creation

Project Manager/Marketing Manager/Business Development/HR Manager• Increased sales by 150% in just one year.• Established and built successful partnerships with vendors, gyms, event management companies, and production services companies.• Maintained in-depth project plans including detailed Excel workbooks with continually updated task lists, contact lists, deadlines, and budgets.• Spearheaded e-mail marketing campaigns, resulting in more than 80% of software services clients coming in through e-mail marketing channel.• Managing all marketing and activities within the marketing department.• Organizing Company Events: Company meetings/ events, company trips, etc.• Developing the marketing strategy for the company in line with company objectives.• Coordinating marketing campaigns with sales activities.• Overseeing the company’s marketing budget.• Planning and implementing promotional campaigns.• Manage and improve lead generation campaigns, measuring results.• Overall responsibility for brand management and corporate identity• Preparing online and print marketing campaigns.• Monitor and report on effectiveness of marketing communications.• Creating a wide range of different marketing materials.• Working closely with design agencies and assisting with new product launches.• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.• Analyzing potential strategic partner relationships for company marketing.

Play as a shooting guard on a professional basketball team in Mexico. Primarily a shooter, solid defender and rebounder.

File, insurance policies, cold calls, emails, etc.

general office duties, light accounting, clerical, run errands, light telephone duties.

Shooting guard on professional team in Mexico.

Compiled and analyzed information on NCAA Division III athleticsDeveloped a SWOT analysis Provided strategies/ recommendations for improvement based on extensive researchDeveloped a survey Communicated with other NCAA Division III schools via emailDeveloped a professional emailsAssisted the Assistant Sports Information Director with market research