I support the EMEA region by partnering with global campaign and sales teams to develop and execute account-nurturing strategies and directly impact our marketing efforts to drive funnel growth.Develop and execute lead-generation programs.Analyze the demand creation process and identify ways to optimize conversions and pipeline.Leverage positioning, messaging, buyer personas, and other information to target segments and generate sales-qualified leads.Select and… Show more I support the EMEA region by partnering with global campaign and sales teams to develop and execute account-nurturing strategies and directly impact our marketing efforts to drive funnel growth.Develop and execute lead-generation programs.Analyze the demand creation process and identify ways to optimize conversions and pipeline.Leverage positioning, messaging, buyer personas, and other information to target segments and generate sales-qualified leads.Select and deliver relevant content and assets to support partners as built by the global product marketing teams.Conceptualize, manage, and execute a diverse range of field marketing programs such as webcasts/webinars, SEM, content syndication, and live events.Collaborate with our channel distributors and partners in support of their end-customer acquisition targets and Progress revenue goals.Assist Product Marketing with the localization of external-facing partner materials (pitch decks, website pages, datasheets, program descriptions, etc.).Collaborate with and participate in planning and reviews with senior levels of the business unit and marketing management. Show less

Managing a portfolio of brands across our range of agency spirits, beers and wines, contributing to the successful conception, implementation and execution of marketing campaigns.Key Skills:Strong organizational, communication & analytical skills. Brand development, Project Management, Website & Social Media Management, Event Management, PR, Advertising, IT Systems and Software Management, Sales Reporting & Analysis, Highly Motivated with a Positive… Show more Managing a portfolio of brands across our range of agency spirits, beers and wines, contributing to the successful conception, implementation and execution of marketing campaigns.Key Skills:Strong organizational, communication & analytical skills. Brand development, Project Management, Website & Social Media Management, Event Management, PR, Advertising, IT Systems and Software Management, Sales Reporting & Analysis, Highly Motivated with a Positive Attitude.Duties/Responsibilities:Report directly to the Marketing Director supporting a sales team of 24 and supervision of 6 brand developers with the successful implementation of marketing campaigns for Comans brand portfolio.Reporting on sales and brand development teams' performance and circulating reports among management, sales and brand development teams.Liaise with large client brands, suppliers, and customers on a daily basis while building strong relationships.Researching new products/suppliers and introducing them to the procurement team. Design of all brochures for on/off-trade. Design and management of POSs material for small and large brand promotions. Updating the company B2C and B2B website as required using WordPress and ControlIT(Oracle).Creation/management of content for social media. Working with social media teams of agency brands to create content for the Irish market. Planning and coordinating events such as trade/consumer shows, cocktail competitions, and festivals.Updating sensitive price files and ensuring the sales teams receive correct price lists on a monthly basis.Manage company Brandbank account and vast media database.Brand Portfolio: DADA Wines, Tito's Handmade Vodka, Muga, Protos, Mionetto, Barefoot, Maschio, Dutch Gold, Druids Celtic Cider, Hufi Beer, Prazsky. 6 O'Clock Gin, Míl Gin, Ha'penny Gin, Pearse Whiskey, Aviation Gin, Puerto de Indias Gin, Siempre Tequila, Ghost Tequila, Corralejo Tequila, Templeton Whiskey, Lambay Irish Whiskey, Scrappy's Bitters. Show less

• Content manager for websites, social media channels, blog and e-newsletters for businesses within the Molloy Group.• Management of all social media channels across Instagram, Facebook, Twitter and Pinterest.• Email - driving online sales using mailchimp and growing existing database of customer emails.• PPC - managing PPC campaigns on Adwords, Facebook and Instagram to drive traffic to website.• Graphic design for Molloys Liquor Stores in-store POS… Show more • Content manager for websites, social media channels, blog and e-newsletters for businesses within the Molloy Group.• Management of all social media channels across Instagram, Facebook, Twitter and Pinterest.• Email - driving online sales using mailchimp and growing existing database of customer emails.• PPC - managing PPC campaigns on Adwords, Facebook and Instagram to drive traffic to website.• Graphic design for Molloys Liquor Stores in-store POS material, social media channels, website and bar and restaurant menus.• Working with the buying team to identify new products and potential promotions for Molloys.• Liaising with various print publications, radio stations and sports organizations to promote Molloys.• Organizing various events, in-store tastings, store openings and attending industry nights and product launches. Show less

• SEO – working with client brands and suppliers to create and update product pages and manage an SEO strategy for the website to optimize for converting visitors.• Actively research ways in which to improve the website and analyze website journey interactions and adapt in order to improve the user experience• Website content management, using Magento to create product pages, edit and categorize products and updating monthly special offers and miscellaneous promotions. • Work with… Show more • SEO – working with client brands and suppliers to create and update product pages and manage an SEO strategy for the website to optimize for converting visitors.• Actively research ways in which to improve the website and analyze website journey interactions and adapt in order to improve the user experience• Website content management, using Magento to create product pages, edit and categorize products and updating monthly special offers and miscellaneous promotions. • Work with product, retail, buying and marketing teams to deliver campaign creations and activities.• Monitoring google Adwords and providing progress reports. Show less

• Conducted research on competitors, industry, segmentation and targeting strategy, buyer’s journey and on-site conversion analysis.• SEO and PPC advertising – Managing accounts on Adwords and Bing. Optimizing ecommerce sites for SEO. Creating text, video, display ads and monitoring performance. Monitoring an interpreting data using Google Analytics.• Content Management – Uploading and editing products for E-commerce sites using Magento. Optimizing pages for conversions according to… Show more • Conducted research on competitors, industry, segmentation and targeting strategy, buyer’s journey and on-site conversion analysis.• SEO and PPC advertising – Managing accounts on Adwords and Bing. Optimizing ecommerce sites for SEO. Creating text, video, display ads and monitoring performance. Monitoring an interpreting data using Google Analytics.• Content Management – Uploading and editing products for E-commerce sites using Magento. Optimizing pages for conversions according to established best practices.• Social Media – Writing weekly blog posts, distributor’s newsletter and content for social media channels and product promotions. Interpreting social media analytics. Show less

• Assisting customers and providing a high level of service at all times• Achieve sales targets, merchandising stock and cash handling duties

• Managed all mailroom and shipping operations at Fairmont Raffles Hotels corporate office including all domestic and international shipping operations with Fedex, UPS and Purolator• Keep company directories up to date• Schedule meetings, assist with board room set ups, order supplies and other duties

• Tasked with building a network of photographers across 50 states in US for projects with Budweiser, Samsung, Axe, Shocktop and Yellowtail• Utilized online advertising and SEO to headhunt and build community• Choose photographers for projects after evaluating strengths and weaknesses of their portfolio • Managing submission/approval of content and tagging/uploading content to database