- Analysis of current site UX, content & design, - Sitemap, wireframe & information architecture creation- SEO, Design and content QA to ensure consistency across the project- Manage client and internal communications for website design & development- Ensure the build of new websites that engage target audiences and push for conversion

- Created and developed a Brand Workshop which aims to extract client knowledge of client buyer personas and overall brand positioning.- Facilitates Brand Workshop with clients and proposes a messaging strategy for their paid and organic online presence. - Develops brand & buyer personas for Start-Up, B2B and B2C Companies.- Research and investigate keywords for Search Engine Optimised (SEO) blogs and web pages.- Works strategically with Account Managers and Paid Social & Search Specialists on how to position digital campaigns.- Copywriting for full-funnel campaigns understanding how to nurture audiences through full-funnelled campaigns.- Works with SEO Specialist to generate IA (Information Architecture) for web-build clients.

- Trained and onboarded new clients on our Agency platforms, processes and timelines.- Developed Paid Social, Search and SEO strategies to increase leads and sales.- Carried 2 B2C Startups through to their official launch, one of which saw a 6.8X ROAS in the first weekend.- Managed 11 retainer clients with monthly tasks ranging from Paid Social, Search, CRM, SEO, Design.- Oversee a team of specialists to ensure all tasks are done on time and to the highest quality.- Presented monthly Analytics reports and assessed campaign performance.- Used monthly Analytics learning to refresh and pivot campaigns, from always-on to agile, event-based campaigns (BFCM).

- Oversaw content for paid campaigns, website builds and organic social media.- Copywriter and design of organic social media posts for B2B and B2C clients.- Created an organic social media plan to implement within the business based on common audience topics and learnings.

- Created and maintained website content and product updates.- Responsible for content creation and engagement with customers and followers on Instagram and Facebook.- Assessed and created personal targets and goals for myself in order to grow the business.- Increased sales within the business by 60% over 9 months relying on organic Social Media posting and engagement.

Introduced to and worked in different areas of the team including content, copywriting, marketing, social media, UX/UI and Neurostrategy. Created and worked on a marketing strategy for different sectors of the business and assessed the effectiveness of these based on different buyer personas.

Worked in Print & Copy as well as floor sales. Considered a senior staff member responsible for managing and conducting a nightfill team to unload deliveries, follow shelving planograms and deliver customer service. Trained in Workplace Health & Safety.