Co Founder & Chief Revenue Officer
Dakota Accessories
Nyc,Ny
When I started Dakota Accessories, I had been selling the components that went into the final products of various accessories. One of my largest client approached me to see if I would join his company to sell the finished accessories to the retailers. So, I collaborated with a stylist and began to develop product to sell to the major chain stores throughout the country.I attained a huge boost in sales when I shifted from manufacturing in the US only, to importing merchandise from the Orient as well. My original partner only wanted to sell domestically made merchandize & we parted ways. Realizing the prices for comparable merchandize was far less costly, the profit margins were much bigger, and I was able to sell comparable products at cheaper prices while making bigger profit margins. Clients were increasing in number & soon decided to sell imported products instead of manufacturing any of them in the US. This enabled me to grow the business into a multi-million dollar company by the end of 2000.I was the sole sales person in the company, and received immense support from my warehouse employees and administrative executives. I focused solely on developing and selling our products. Traveling overseas to find new trends & then get the samples made. Once I received the samples from factories I contracted with from the Orient, I travelled throughout the country getting initial orders from clients.. If the initial sales on a particular item were good, I would order much larger quantities from my suppliers and started maintaining a large warehouse in Long Island City, where we stocked huge amounts of inventory. This enabled the company to respond almost instantaneously to our customers' reorders thus maximizing the company's profit margin.This initiative enabled us to build our market share to where we were the largest company selling ladies accessories to mass market stores such as Walmart, Target, Kohls, & Kmart