Michael Diaz
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Michael Diaz Email & Phone Number

Director of Sponsorship, Automotive / Music festivals at FuelFest
Location: San Francisco Bay Area, United States 9 work roles 1 school
1 work email found @good-guys.com LinkedIn matched
✓ Verified July 2026 4 data sources Profile completeness 100%

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Current company
Role
Director of Sponsorship, Automotive / Music festivals
Location
San Francisco Bay Area, United States

Who is Michael Diaz? Overview

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Quick answer

Michael Diaz is listed as Director of Sponsorship, Automotive / Music festivals at FuelFest, based in San Francisco Bay Area, United States. AeroLeads shows a work email signal at good-guys.com and a matched LinkedIn profile for Michael Diaz.

Michael Diaz previously worked as Director of Sponsorship at Fuelfest and Director of Sponsorship at Fuelfest. Michael Diaz holds B.S. Economics & Business Administration - Marketing, Business, Management, Marketing, And Related Support Services from Saint Mary'S College Of California.

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Profile bio

About Michael Diaz

Results-driven leader with 15+ years of success maximizing revenue through sales programs and automotive marketing. Proven ability to manage change, adapt to new business needs, and overcome challenges. Track record reflects leadership, innovation, digital marketing expertise, and ability to engage diverse clients and partners; fluent in Spanish and English. As the Director of Sponsorships my objective is to create strategic partnerships with major players and startups in the OEM and Aftermarket Automotive industry and Lifestyle brands.Michael@fuelfest.com

Listed skills include Sales, Investment Properties, Customer Service, Sellers, and 47 others.

Current workplace

Michael Diaz's current company

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FuelFest
Fuelfest
Director of Sponsorship, Automotive / Music festivals
AeroLeads page
9 roles · 25 years

Michael Diaz work experience

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Director Of Sponsorship

Current

- Direct all aspects of Sponsorship & Exhibitor sales & management for 6 nationwide festivals- Oversee & manage a sales team of 6-8 sales representatives- Run weekly sales call- Approve all sponsorship proposals from sales team- Track & verify all sponsorship & exhibitor financials- Create Google sheets to track sales, financials & pipeline status- Customize sales decks & presentations- Create & manage contracts, invoices, advance & welcome letters.- Manage all pre, during & post sponsor assets, activations & branding/marketing strategies + Manage pre & post event advertising through social media + Branding strategy that include event touch points through signage, announcements & client/spectator interactions + Create strategies & manage all celebrity(Cody Walker, Tyrese etc)-sponsor visits to create engagement between client & spectators + Create all sponsor & exhibitor layouts to maximize foot traffic & inclusion within the main car show. Eliminated the vendor row/alley concept to have all exhibits strategically placed within the car show.- Improve sponsor activations by creating new show features + ie. Created "Taste of Tokyo" a curated section in our show that showcases the most authentic vehicles that can been seen on the streets of Tokyo and at our FuelFest Japan festival- Collaborate with team on new show features, online content & overall event layout + Created a new YouTube series to grow our online content & interaction- Collaborate with team on the theme, design, feature vehicle(s) choice for event & tour merchandise- Helped grow from 2 to 7 shows per year & sponsor/exhibitor sales by 400%+- Engage key partners at industry events, including SEMA & local/nationwide automotive eventsWest Palm Beach, FL - RECORD BREAKING!Dallas, TX - INSANELY BIG!Los Angeles, CA - ON ANOTHER LEVEL!Tokyo, Japan - INSPIRATIONAL!Sep 9 - Millville, NJ - UP NEXT!Oct 6&7 - Las Vegas, NV Dec 9 - Scottsdale, AZ

Apr 2022 - Present

Director Of Sponsorship

- Created exhibitor layout- Created and updated Google sales sheets, docs and slides- Managed all sponsor and exhibitor contracts and invoices- Managed all sponsor and exhibitor activations on show day

Jan 2021 - Apr 2022

Account Executive, Off-Road & Motorsport

Sponsorship sales and management for nationwide automotive/motorsport expos and festivals including:- Off-Road Expo (Pomona, CA & Scottsdale, AZ)- Sand Sports Super Show (Costa Mesa, CA)- 4Wheel Jamboree Nationals (Bloomsburg, PA; Indianapolis, IN; Lima, OH)- Jeep Invasion (Silver Lake, MI) - Street Machine Nationals (Du Quoin, IL & St. Paul, MN)

2021 - 2022 ~1 yr

Sponsorship Sales Manager

Pleasanton, Ca

- Acting Director of Sponsorships and worked directly with VP of Sales & Sponsorships; created $3M in B2B through automotive OEM and aftermarket partnerships. - Directed all aspects of sponsorship sales and management; approved all sponsorship proposals from sales team members; finalized detailed cost breakdowns and contracts.- Led 18 national 2-3 day events annually with up to 100K spectators and managed on-site event marketing activations. + Plan/created sponsor & vendor layouts and helped manage sponsor exhibits + Managed pre and post event advertising through digital media, social media and print.- Improved sponsor experience by devising new strategies in marketing and relationship building. - Served as a creative lead for Bitchin’ Rides: Summer of ’69 , a nationally-televised Camaro display; headed the marketing strategy that captured the interest of 70+ event sponsors and more than 100K attendees.- Launched the first virtual car show in April 2020 to maintain sales and digital presence during quarantine. - Engaged key partners at industry events, including SEMA, AutoRama/World of Wheels, and AutoMobility LA.- Delivered company-wide presentations on new sales strategies, prospects, projects, campaigns, and deliverables.

2018 - 2020 ~2 yrs

Real Estate Broker

Black Label Realty

Walnut Creek

- Manage all transactions, which includes overseeing contracts, negotiations, disclosures, and reports.- Advise clients on buying and selling residential, investment, and commercial properties in the Bay Area.- Guide 3 of my agents throughout the entire sales process and develop strategic marketing plans.Still actively selling and managing agents.

2002 - 2018 ~16 yrs

Web Developer/Digital Marketer

Www.Ouramericancars.Com

- Built and maintained the website, which featured automotive news, reviews, and media.- Connected with target market via social media platforms, live car shows, and online forums.- Used WordPress, Google Analytics, Adsense & Attracta SEO to manage site

2011 - 2013 ~2 yrs

Freight Broker

Ary Logistics

- Created direct manufacturer accounts to acquire new shipping lanes and routes throughout the Western States. - Matched loads/lanes with available drivers or input them into online databases to contract out-of-network drivers. - Managed a consistent fleet of 15 drivers and networked with multiple independent operators. - Tracked drivers and pickups/deliveries and provided client with updates. - Managed and insured all paperwork, such as invoices, licenses, permits and insurance were up to date and correct.

2008 - 2011 ~3 yrs

Marketing Executive

Emj Capital

- Executed promotional campaigns and partnered with radio stations to create on-air ads and sponsored events.- Established the company’s digital presence and ran bi-weekly presentations on market updates and strategies.- Appointed liaison for local chamber of commerces

2006 - 2008 ~2 yrs

Marketing Specialist

Fitzpatrick Chevrolet/Hummer

Concord, Ca

- Marketed and managed dealership vehicles that were on display at local venues- Test drove and studied new vehicles that hit the market- Increased revenue by connecting potential buyers directly to the sales team. - Attended team meetings to review industry updates and dealership/OEM news.

2005 - 2006 ~1 yr
1 education record

Michael Diaz education

FAQ

Frequently asked questions about Michael Diaz

Quick answers generated from the profile data available on this page.

What company does Michael Diaz work for?

Michael Diaz works for FuelFest.

What is Michael Diaz's role at FuelFest?

Michael Diaz is listed as Director of Sponsorship, Automotive / Music festivals at FuelFest.

What is Michael Diaz's email address?

AeroLeads has found 1 work email signal at @good-guys.com for Michael Diaz at FuelFest.

Where is Michael Diaz based?

Michael Diaz is based in San Francisco Bay Area, United States while working with FuelFest.

What companies has Michael Diaz worked for?

Michael Diaz has worked for Fuelfest, Bonnier Corporation, Goodguys Rod & Custom Association, Black Label Realty, and Www.Ouramericancars.Com.

How can I contact Michael Diaz?

You can use AeroLeads to view verified contact signals for Michael Diaz at FuelFest, including work email, phone, and LinkedIn data when available.

What schools did Michael Diaz attend?

Michael Diaz holds B.S. Economics & Business Administration - Marketing, Business, Management, Marketing, And Related Support Services from Saint Mary'S College Of California.

What skills is Michael Diaz known for?

Michael Diaz is listed with skills including Sales, Investment Properties, Customer Service, Sellers, First Time Home Buyers, Residential Homes, Negotiation, and Marketing.

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