Michael Faas Email & Phone Number

Aspen, Co, Us

Aspen, Colorado, United States

Cultivates relationships between Pitkin County Library and community partners to develop educational, cultural and artistic programming for adults.Works in partnership with community organizations like The Resnick Center for Herbert Bayer Studies and the Aspen Institute to develop and produce events and programming.Contributes to publicity team and helps manage the promotion of Library programs and community outreach through PR, graphic design, social media and online marketing.Provides technology training and mobile device and computer support to members of the Pitkin County Senior Services Center on a monthly basis.Updates and optimizes website content and helps resolve website maintenance issues.Provides customer service and assists Library patrons in their pursuit of lifelong learning, community, resources and solutions. Collaborated with Library staff to initiate, design and optimize a monthly music newsletter.Initiated technology support program for patrons seeking training and support in the use of technology, mobile devices, computers and software services.

Aspen, Co

Provide comprehensive digital marketing consulting for strategic direction, website development and channel management.Execute digital marketing campaigns including SEM, SEO, email, social media and online engagement analytics.Design and develop websites for e-commerce, reservations, startup businesses, event marketing and nonprofit organizations.

Snowmass Village, Co

Provide ski and snowboard instruction and training for Challenge Aspen Military Opportunities, Challenge Aspen and Aspen Skiing Company guests.

Snowmass Village, Co / Aspen, Co

Challenge Aspen makes possibilities for people with disabilities through recreational, educational and cultural experiences for people with disabilities.Conceived, designed and produced all collateral and marketing materials for non-profit adaptive sports organization.Managed all public relations, identified and promoted media opportunities, press releases and produced media events..Developed consistent and professional online presence for the organization and innovative methods to market and grow Challenge Aspen's online community.Produced and developed all online and social media content optimized for search, engagement, awareness and fundraising.Designed and produced multi-media and live music presentation for annual celebrity golf classic gala.Cultivated Social Media audience and shared relevant content promoting brand awareness, user engagement, event promotion and fundraising.

Aspen, Colorado

Carbondale, Co

Develop and execute digital marketing strategy to increase qualified lead generation, sales, brand awareness and customer retention.Oversee all email marketing strategy and execution, CRM integration, analytics, production and reporting.Leverage DOMO, Eloqua and Salesforce digital marketing dashboards to integrate multiple data sources drive agile and responsive action.Produced and developed seven new property, e-commerce and corporate websites with digital agency and marketing team to improve online engagement, increase ROI and increase generation of qualified leads.Responsible for all digital marketing campaigns, channel management and online analytics leveraging robust digital conversion tracking.Identify and engage digital marketing and online development partners to plan, execute and optimize ongoing website maintenance and development and digital marketing campaigns.

Aspen, Colorado

Directed search marketing and digital display campaigns with 10-20x ROI and increased conversions 100% annually for three years.Planned, proposed, designed and produced new fully responsive AspenSnowmass.com following best practices for user experience, engagement and acquisition.Collaborated with marketing team to conceive, develop and art direct annual digitally integrated marketing campaigns for “Our Story” and “Mind, Body, Spirit.”Engaged SEO, technology, creative and content agencies to produce online content optimized for engagement and conversion.Designed, planned and executed new ski resort information management system to manage and report new snow totals, grooming reports and ski lift status across four resorts. Researched and implemented Google Streetview imagery of all ski runs with interactive trail maps enriching online ski experience.Developed and implemented digital marketing dashboards providing dynamic data visualization tools integrating multiple data points.Managed all aspects of the Aspen Skiing Company's online presence including creative, content, timelines, project coordination, usability testing and analytics.Worked closely with web developers and digital marketing agencies to plan and optimize business goals and website development.Responsible for interacting with digital agencies on strategic direction for digital display advertising.Managed and implemented SEO (Search Engine Optimization) and SEM (Search Engine Marketing) strategies.

Aspen, Co

Developed integrated marketing strategy including online, email, Facebook, Twitter and YouTube for startup business.Designed and art directed new website for lifestyle e-commerce website, retail stores and two startup guitar manufacturing brands.Managed marketing agencies for social media and content marketing strategy, audience development and brand awareness.Improved SEO through content marketing strategy, analytics and best practices.Implemented inventory management, e-commerce and point of sale integration for startup business.Purchased merchandise for resale in retail store and e-commerce website.Produced and photographed all product, advertising and lifestyle photography and video for online, Social Media, marketing collateral and advertising.

Aspen, Colorado

Photography: Editorial, Photojournalism, Portraiture, Weddings, Institutional and Events.

Spring Valley Campus - Glenwood Springs, Co

Instruct photography courses for the Professional Photography Program at Colorado Mountain College's Spring Valley Campus in Glenwood Springs, CO.Designed curriculum and instructional plans to meet course competencies for Commercial Photography, Portrait Photography and Mac OS courses.Provided education in studio and location lighting techniques for commercial, product and portrait photography.Related professional, life and industry experience to students and encouraged active awareness of professional and industry trends.Taught multi-media project concepting, development, direction and production.Integrated digital asset management and digital media archiving as a comprehensive practice into all courses.

Aspen, Co

Researched and contracted photographers to assure quality photography for all Sojourner publications.Conceived, planed and produced photo shoots to visually illustrate stories.Managed photographer and stock photography contracts and usage.Accomplished visual goals within set budget.

Aspen, Co

Development of concepts for marketing campaigns, print advertising and collateral projects.Designed collateral, interactive and digital assets for campaigns and projects.Collaborated with artists and photographers to ensure high quality aesthetic presentation.Website development, design and execution.Managed projects and budgets for accurate billing.

Cedar Falls, Ia

Managed day to day operations of the photography department.Collaborated with art directors, editors and designers to assure publication of quality photography.Conceived, coordinated and executed studio and location photography for publications.Designed, implemented and utilized digital asset management system for current and future access to photographic and digital media assets.Delegated department responsibilities to staff and student employees.Contracted photographers, managed licensing and releases for creative usage.

Ottumwa, Ia

Photojournalist for daily newspaper.

Ames, Ia

Managed daily operations of Photography Department for daily newspaper.Collaborated with news editors to concept, assign and edit photography assignments.Pioneered digital photography through partnerships with Canon, Nikon and the Associated Press becoming the first daily newspaper with a fully digital workflow.Worked with departments to develop one of the first online newspaper websites in 1995.Recruited, managed and developed staff of 12 photojournalists.

Mfa, Graphic Design

Activities and Societies: Iowa State University Cycling Team

Bachelor Of Arts, Philosophy - Technology And Social Change

Activities and Societies: Iowa State University Cycling Team