Azure Strategy Group helps brands build their image and win new business through innovative sponsorship and event marketing strategies. Our process is designed to empower your brand and outfit your organization with the marketing tools needed to succeed. Visit us at: https://azurestrategygroup.com/ We work with a variety of clients, including:* Franchises* Sports and Arts Properties and Rightsholders* B2B and B2C Sponsors* Creative Agencies

Global executive leader for Cognizant's premiere client thought-leadership event series, Cognizant Community. Driving integrated event programs in US, Europe and Asia Pacific. Responsible for leading a global team producing client thought-leadership events in Austin, Texas; Barcelona, Spain; Sydney, Australia; Dubai, UAE; and Tokyo, Japan. Negotiated deals with Malcolm Gladwell, The Soul Flyers, and many other globally recognized business thought leaders and achievers.

Global team leader with strategy and management responsibility for integrated sports, entertainment and sponsorship marketing programs. Responsible for property contract negotiations, agency management, athlete, league and institutional partnership management, business-development integration, advertising, public relations, branding, employee programs, client hospitality and promotions. Major successes include:• Lead the global retooling of event and sponsorship marketing strategy for… Show more Global team leader with strategy and management responsibility for integrated sports, entertainment and sponsorship marketing programs. Responsible for property contract negotiations, agency management, athlete, league and institutional partnership management, business-development integration, advertising, public relations, branding, employee programs, client hospitality and promotions. Major successes include:• Lead the global retooling of event and sponsorship marketing strategy for the company, including agency search and management, best practices setting, policy restructuring, and integration across all marketing channels• Managed the global compilation of content for a major two-year content-marketing partnership with the Huffington Post and accenture.com• International Women’s Day – Executive produced Chicago International Women’s Day live content events, which involved 500+ executives each year and was live streamed throughout the United States• Accenture Super Bowl Client Programs – Executive produced the annual live three-day content and client-development programs as part of Accenture’s official sponsorships of the NFL Super Bowl Host Committees• Formula One – Developed global event marketing programs for more than 17 Formula One events annually, focusing on client programs and property management with WilliamsF1• World Golf Championships – Managed fully integrated global marketing programs for 50+ Accenture-sponsored PGA TOUR events in the US, Spain, Argentina, Australia, Ireland, Japan, Mexico, Portugal and Barbados. Achieved outstanding sales-effectiveness rating for associated sales growth• Tiger Woods – Managed events and appearances with Tiger Woods for Accenture, including golf outings, speaking engagements and communications• Managed sponsorships with the Royal Shakespeare Company, Metropolitan Museum of Art, and National Gallery of Art• Scope: Direct budget responsibility - $25 million annually; managed project teams of 10-60 people Show less

Management responsibility for all consumer and business-to-business marketing public relations programs in the Minnesota market. Major successes include: • Positioned Norwest as the market-dominant brand through innovative public and media relations programs that garnered thousands of print and broadcast news stories and millions of media impressions annually• Managed senior-executive marketing communications, including executive speech writing, strategic-planning presentation… Show more Management responsibility for all consumer and business-to-business marketing public relations programs in the Minnesota market. Major successes include: • Positioned Norwest as the market-dominant brand through innovative public and media relations programs that garnered thousands of print and broadcast news stories and millions of media impressions annually• Managed senior-executive marketing communications, including executive speech writing, strategic-planning presentation preparation, and employee communications that helped motivate the sales force and facilitated far-reaching organizational change• Directed award-winning sponsorships including annual Senior PGA Tour golf events, professional bicycle races, NCAA sports sponsorships and other community-based events and CRA programming. Components included strategy development, contract negotiation, public relations, advertising, and on-site client events and programs• Produced employee reward and recognition programs for 9,000 regional employees• Scope: Statewide; direct budget responsibility - $7 million annually; two direct reports Show less

Responsible for legislative affairs, state and local government relations, public relations and membership communications. Major successes include: • Authored legislation and successfully lobbied legislators on health-care policy issues• Organized statewide grass-roots legislative program among association members• Designed and executed ongoing public and media relations programs and events• Scope: Statewide; direct budget responsibility - $2 million annually; two direct… Show more Responsible for legislative affairs, state and local government relations, public relations and membership communications. Major successes include: • Authored legislation and successfully lobbied legislators on health-care policy issues• Organized statewide grass-roots legislative program among association members• Designed and executed ongoing public and media relations programs and events• Scope: Statewide; direct budget responsibility - $2 million annually; two direct reports Show less

Overall management responsibility for statewide legislative lobbying and education program serving 1,500 high school students annually through model government events. Major successes included: • Designed a government simulation program that became the model for similar YMCA programs throughout the United States• Produced exponential growth in program participation and benefactor financial support• Scope: Statewide; direct budget responsibility - $250,000 annually; two direct… Show more Overall management responsibility for statewide legislative lobbying and education program serving 1,500 high school students annually through model government events. Major successes included: • Designed a government simulation program that became the model for similar YMCA programs throughout the United States• Produced exponential growth in program participation and benefactor financial support• Scope: Statewide; direct budget responsibility - $250,000 annually; two direct reports Show less