Managing Partner
CurrentI consult on brand development, media marketing, content craft, and intellectual property protection and licensing strategy at Evye LLP. Together with my team of brilliant partners and friends, our work nurtures brands towards universal distinctiveness while creating value that grows and lasts.As a Registered Management Consultant with the Institute of Management Consultants (Singapore), I am also certified to develop enduring brand strategy, business planning and IP protection advice for Singapore corporations with the support of Enterprise Singapore.I passionately believe that the core of every brand and business is a human story. Thus, my process involves appreciating first the true mission behind any venture, and expressing that through design and content.