Michael Vietri Email & Phone Number

Canada

Walnut Creek, California, Us

JamLoop is an all-screen video advertising company that helps agencies and brands plan and buy digital video advertising using their existing TV buying systems, while retaining all the benefits of digital.We created proprietary technology and strategic partnerships that helps brands reach premium video audiences across all screens, including Smartphones, Tablets, PCs, OTT, & Connected TV.My mission at JamLoop is to make it easier for TV buyers to reach quality video audiences across a fragmented device landscape. I spend my time on product strategy, partnerships, operations, and industry outreach.

Providing a suite of Ad Operations and Digital Sales strategic consulting services with expertise in:Sales and Business Development, Local Marketing, Optimization Systems and Strategy, Go to Market Strategy, Mobile Advertising, Real-Time Bidding RTB, Programmatic Buying DSP, Programmatic Selling SSP, Digital Video, Display Advertising, Connected Devices cTV

Montreal, Quebec, Ca

Revenue-generating role leading a team responsible for publisher recruitment for SourceKnowledge video and display network.- Closed relationships with numerous top 100 comScore video and display publishers- Developed market positioning, which transformed publisher relationships- Managed relationships with video exchanges, marketplaces, and RTB partners

Toronto, On, Ca

Increased revenue for the Tribute network and evaluated several new lines of business.- Implemented new ad server and site structure, increasing efficiency of inventory usage- Worked with several ad exchanges and private exchanges, increasing overall eCPM- Evaluated numerous new business initiatives

Montreal, Quebec, Ca

Achieved 150% of 2-year new business development objective in 18 months.- Grew digital network from 4 million to over 14 million unique visitors per month (comScore)- Increased market positioning and presence in Canada and established presence in the US- Built strong relationships with Canadian and US publishers, mobile companies, and technology providers- Closed numerous representation, content syndication, content acquisition, and traffic generation deals

Montreal, Quebec, Ca

Restored confidence in ad operations team, and increased revenue delivery by over 50%- Lead account management, yield optimization, ad technology, and ad product development- Devise and implement monetization strategy and partnerships for ad exchanges and behavioral targeting

Ca

- Creation of product suite based on core recommendation and fingerprinting technology- Competitive intelligence- Simple, quick, yet effective market and brand research exercises- Corporate presentations and business plans- Product pricing- Sales collateral including presentations one-pagers

Montreal, Quebec, Ca

Developed highly effective, well-respected Ad Operations team and successfully managed through multiple organizational transitions

Developed and implemented marketing and sales strategies that dramatically increased results and revenue with a marketing budget reduced by 90%

Houston, Texas, Us

End user and second level corporate helpdesk, providing assistance for PC, network, hardware, and application problems

Dec, Pure And Applied Science, With Honours

Des, General, With Honours