Michelle H. Email & Phone Number

United States

• Enables and empowers Aquent to craft innovative experiences through improved Design standards and capabilities in UX, design systems, and customer journeys.
• Leads a team focused on building design standards, frameworks, and control libraries to accelerate front-end development of CSS and HTML
• Owns the vision and product design for end-to-end programs in a cross-functional team and demos new product features
• Designs AI interfaces and interactions that utilize Big Data, Machine Learning, and Large Language Models (LLM) as a core capability
• Produces high-quality UX design solutions in collaboration with cross-functional teams through flow diagrams, storyboards, prototypes, and visual/interaction design

• 2023 Partner with Product Management, Marketing, and Engineering to lead Marriott’s Loyalty mobile apps redesign from conception through product launch
• Grew consumer engagement that expanded membership enrollment by 10% in the first 30 days of launch by changing the user experience to highlight enticing app features and membership benefits
• Partnered on brainstorming cross-functionally to align on redesign business goals and key metrics for success
• Delivered streamlined solutions for the iOS and Android mobile platforms, distilling complex issues in standups, PI planning, and demos in collaboration with product development
• Built foundational and atomic component libraries on the tiger team for scalable and efficient Sketch-to-Figma Migration
• Served as prioritization and escalation contact across design initiatives and primary point of contact during planning processes

• Elevating the development of a 5-person organization through thoughtful, creative direction, design concepts, direct contribution, and helping companies blaze new trails to improve customer acquisition and customer.
• Partners with clients to define requirements rooted in user needs, business goals, and technical feasibility
• Drives cross-departmental designing, testing, and iteration of high-fidelity prototypes, including Jackalope’s gig economy iOS app and New York Investment Roundtables’s educational platform
• Led Bastyr’s digital campaign (landing pages and video production) to increase the University lead generation by 75%, along with a UI style guide
• Guide and hire creatives to deliver well-executed, end-to-end features and products that hit a high-quality bar

Seattle

• Created and articulated a strong vision and aligned product strategy with the company's business objectives
• Directed and mentored the design team and presented clear messaging about the value of the product design to stakeholders
• Developed branding for Anchor Digital, optimizing landing pages and creating compelling marketing campaigns
• Produced roadmaps, plans, and documentation to support project efforts, communicate status, and manage expectations

Kirkland, Washington

• Designed a marketing campaign succeeding in revenue growth targets across four key product lines
• Gained a 24% conversion rate rise for the web property in collaboration with cross-functional colleagues
• Developed key IR materials and executed the strategic editorial vision for the assigned project
• Coordinated between teams, managers, and legal on project timelines and resource requirements