Michelle Proctor Email & Phone Number

Austin, TX, US

Austin, Texas, United States

Austin, Texas, United States

• Allocate and strategize the annual budget for client accounts, secure event partnerships, and research new partnership opportunities
• Source, negotiate, and manage partnerships with music festivals, sporting events, restaurants, food & wine festivals, award shows, talent representatives and more
• Lead weekly client calls for account updates on all program work, partnerships, budgets and upcoming deliverables
• Manage client needs from a high-level and strategic mindset
• Manage day-to-day account activity and provide guidance to Account Managers forefficient workflow
• Oversee success metrics, tracking and reporting of event partnerships

Los Angeles, California, United States

• Sign new business
• Pitch and deliver results to clients and team
• Cover clients/travel with clients
• Approve/oversee servicing, bios, memos, letters, schedules, press lists/databases
• Select and manage appropriate hair, makeup, clothing, photographer, concept, angle, etc.
• Pitch and execute a press junket and red carpet

Los Angeles, California

• Strategized and implemented campaigns based on a client’s past, current and upcoming projects consistent with their career goals
• Pitched media opportunities and delivered results to clients and teams
• Covered clients for appropriate press appearances
• Researched prospective clients, created new business proposals and signed new clients
• Created and distributed press releases and trade announcements
• Oversaw and approved assistants’ servicing, bios, memos, schedules, press kits and status reports

Los Angeles

• Answered phones, took detailed messages and managed office call sheet
• Provided press breaks in a timely matter
• Managed supervisor workflow and communicated deadlines and priorities
• Drafted memos, schedules, bios, press kits and photo releases
• Prioritized and processed client requests in a timely manner
• Anticipated upcoming events that might necessitate client involvement

Los Angeles, California

Greater Los Angeles Area

• Created comprehensive character breakdowns from scripts and managed project updates for FBC, ABC, AMC, and Starz, as well as select Warner Bros., New Line Cinema and independent features
• Provided administrative support including managing client schedules, tracking client and studio activity, meeting preparation, making travel arrangements, and expense reporting
• Frontline contact responsible for coordinating with internal and external teams for a roster of over 60 clients; summarized talent contracts, prepared client payment schedules, and communicated with casting, managers.

Greater Los Angeles Area

• Managed travel coordination, daily schedules, conference preparation, and executive correspondence across all departments of the agency
• Created outreach to brands, consultants, and others on behalf of an international team of executives
• Responsible for prospecting research of industry news and drafting extensive, in-depth company overviews of potential brands to pitch
• Supported during the pitch process that led to the acquisition of multiple new clients for the agency

Greater Los Angeles Area

• Managed the execution/production of creative ideas during PayPal's Super Bowl spot and two global campaign launches
• Managed agency processes/job flow with budgets, scheduling meetings/conference calls, project timelines, team materials, legal, strategy development and execution, media placements, etc.
• Assisted in competitive, culture and industry research and disseminated regular 'newsletters' with appropriate content
• Mastered the foundational skills of account management - highly organized, have a keen attention to detail, a sense of urgency, excellent proofreading skills, and strong written and verbal communications skills both.

School Of Journalism, Ba, Emphasis In Strategic Communication, Business Minor

Vice President, Gamma Phi Beta Sorority • Member of executive board that represented 290 members • Directed elections, executive retreats.

Journalism