Michelle Szeto Email & Phone Number

Nashville, TN, US

Nashville, TN, US

Nashville, Tennessee, United States

Nashville, Tennessee, United States

Toronto, Canada Area

• Paquin Entertainment Group is a diversified entertainment company with four core divisions: agency, artist management, corporate consulting, and theatre/film.
• Creative Director, responsible for the company’s branding and business development
• Strategize and implement new marketing tools for the agency division such as e-newsletters, new technologies such as social networking, industry software, and website development
• Strategize the deployment of corporate related press releases and artist-related news
• Act as the head publicist and marketing person for all management artists globally, and as primary liaison between Paquin and third party partners (i.e. the media, promoters, and record companies)
• Create, strategize and direct the marketing initiatives for all family theatrical productions, which tours around the world

Toronto, Canada Area

• Koba Entertainment is the leading live entertainment producer, who creates theatrical experiences for families. Seen around the world in 165 North American cities, 6 countries and 3 continents, Koba’s productions are.
• Creative Director, responsible for the company’s branding and business development
• Strategize and implement PR/marketing campaign – local and national - for over 40 national tours (with an average of 20 markets per tour), including in print, television, radio and web
• Develop and execute local and national cross-promotions with retailers and product distributors
• Art direct and oversee the creation of all theatrical productions’ promotional material (i.e. ad mats. synopsis, b-roll, promo images)

Multiple

• The Standardized Patient Program hires individuals to portray a wide range of patients with various medical conditions in order to examine medical, physiotherapy, and pharmaceutical students. Standardized patients are.
• Participated in programs run by the Faculty of Medicine at the University of Western Ontario (London, ON) and the University of Manitoba (Winnipeg, MB)
• Consistently simulated predetermined symptoms during high pressure local and national medical exams for a range of curriculums, including research projects, hospital triage intake, medicine, pharmacy, and physiotherapy
• Provided the candidates and examiners oral and written feedback

Winnipeg, Canada & Los Angeles, CA

• Venue Coalition represents nearly 50 mid-sized arenas across North America and provides talent buying and event producing services in a variety of live entertainment genres, as well as event marketing and production.
• Creative Director, responsible for the company’s branding and business development
• Create and budget marketing campaign including negotiating media buys for trade publications such as Billboard Magazine and Pollstar; and for international promoters in print, radio and television, including Blue Man.
• Provide member venues marketing support and connect them with available resources

Toronto, Canada Area

• Dreadrock Records is an independent record company based in Toronto.
• Acted as the label’s publicist for three emerging acts
• Developed and implemented grassroots musical events
• Coordinated an annual Folk and Roots musical festival at the El Mocambo venue in Toronto with sold-out attendance

Bachelor, Psychology

Post-Graduate Certificate, Corporate Communications