Mieke Evans Email & Phone Number

London, England, United Kingdom

• Manage our high value clients including Unilever and Zurich Insurance• I lead on developing and implementing the Rexona Breaking Limits Programme and the Head in the Game Campaign. I work with my clients to curate and deliver sports-based programmes that have a positive impact on their bottom line and for the communities they serve• I create and implement a range of purposeful business tools for my clients, such as digital inclusion training, business partnerships, thought leadership, business growth strategies, and campaigns• Developing and leading on new business leads, including writing proposals and pitching

London, England, United Kingdom

• Manage a range of key clients across the UK and global markets. Previous clients include Legal & General, Mayor of London, International Cricket Council, Chance to Shine, Saracens Sport Foundation and UK Sport• I work independently, often managing the entire end to end process for a client. Including financial process, briefing, project plans, creating and presenting at workshops, communication plans, as well as regularly reporting on progress against key metrics• Supporting the Head of Business Development with new leads, writing proposals and pitching • Supporting clients with their sport for social impact challenges - including workplace mental health, life skills curriculum, social integration, child poverty, racial injustice and sourcing and managing sponsors • Support our sister brand Beyond Sport with key in-person and digital events worldwide, including Beyond Sport Awards and Michael Johnson Young Leaders summit

London, England, United Kingdom

• Co-managed the marketing and external relations team with Head of Corporate Communications, a total team of 6• I managed the suite of brands, including London Sport, Sport Tech Hub, and House of Sport. I created brand management materials including internal training, style guides, as well as managing our asset bank of film, photography and creative• Managed key websites and communications, including the migration onto an open source CMS, in order for the team to have improved ownership of creating and editing new content and functionality• Reported to the Senior Leadership Team on a monthly basis, as well as the Board, reporting on organisational progress against key targets, as well as engaging with senior leaders to amplify key content opportunities and to broker key relations• Led on all digital and print production, including annual reports, impact reports, event materials, campaign assets, marketing ezines, infographics, film and photography • Set up the organisations internship programme from scratch, to support paid employment opportunities for undergraduates (year in industry) as well as to support the organisation with new talent across research, marketing and communications, and project business functions

London, England, United Kingdom

• Developed and maintained the website, social media channels and e-newsletters• Built the London Sport and associated brands, such as Get Active London and House of Sport credibility • Helped to curate and manage a series of thought leadership events, from the London Sport Awards through to Sport 2.0 – The Digital Revolution Continues• End to end management of the brand's photography and film assets, showcasing the power of sport in London and beyond• Led on all print production, including annual reports, event venue materials, banners and programmes • Directly line managed 2 individuals, creating performance appraisals, work-plans and coaching them through their development• Set up the Marketing and Communications team from scratch, with team capacity and expertise growing year on year• Set up a new brand, website and associated collateral for London Sport’s launch on March 2015

London, England, United Kingdom

• Utilise marketing and insight to increase participation in sport and physical activity• Manage the marketing, branding and communication strategies• Build and maintain effective relations with sector partners

London, England, United Kingdom

• A contract role to design and develop a new project to overcome static growth of the charity's Regular Giving fundraising stream (10% of total annual income). I developed and implemented Hands On - a new Regular Giving scheme for individual donors to support livelihoods projects• Managing Direct Marketing Campaigns for both donor recruitment and development - campaign planning, execution and monitoring• Gathering materials from overseas partners to inform delivery of fundraising campaigns• Marketing research, competitor analysis and industry perspective; gap analysis, feasibility, qualitative and quantitative research methods

London, England, United Kingdom

• Developing and implementing marketing strategies across key markets in UK and Ireland, as well as growing new markets in Australia and New Zealand• Full project management ensuring budgets, schedules and service targets are achieved within set timescales• End to end new product development; including the first ever Young Dentist International website and first ever Young Dentist Conference in Sydney• Led on the recruitment and retention of the Undergraduate and Young Dentist markets in UK, Ireland, Australia and New Zealand• Direct management of the Undergraduate UK and Ireland team

London, England, United Kingdom

• Implemented a marketing strategy within dental universities across the England and Ireland• Recruiting and retaining members, through university fayres, at industry trade shows, and through direct relationship building with student committees • Supporting the growth of the brand and its external reputation • Regularly presented to small and large groups, informing and advising members

London And South East

• Building relationships with key accounts, including London Marathon store• Responsible for the execution of specific training, educational, promotional and merchandising tasks in assigned retail stores and at designated consumer expos/races, including Bath 1/2 marathon and London Marathon

Bachelor Of Science (Bsc), Sports Science And Social Science, 2.1

Professional Diploma In Marketing Level 6, Marketing, B - Acim

Activities and Societies: Completed whilst working full time. Modules included; Marketing planning, Delivering customer value, Managing.

11 Gsce'S And 3 A-Levels, Physical Education, Geography And Psychology A-Levels

Bachelor Of Science - Bs, Sports Science & Social Sciences, 2:1