Mike Long Email and Phone Number

- Lead Major Retail Accounts such as Kroger, Albertsons, Harris Teeter, Publix, Meijer, Sprouts & Wegmans. - Lead Distributor Partnership with KeHE

Responsible for Sales, Production, Co-Packer Sourcing, Raw Ingredients, Product Development and Co-Led Distribution.

- Oversee Grocery Key Accounts within Eastern US, managing a Key Account team responsible for direct account management across categories for all of Bang's portfolio- Account base inclusive of all Kroger banners & divisions across US- Provide overall direction & guidance for Grocery channel - Go to Market strategy for future planning- Launch new flavor extensions of flagship Bang brand- Expanded portfolio into Sports Drink, Hard Seltzer, Tea, Sports Nutrition, Fitness Bar, Powdered Nutrition and Energy Shot Categories- Led national customer launches for Bang Hard Seltzer, Vooz Hydration and Redline Cognitive Candy

- Lead all JBP business at Kroger & Speedway- Responsible for all categories in Bang portfolio- Introduced new categories of Sports Drinks, Hard Seltzer & Natural Food Bars in 2021- Led New Brand Launches for Bang across the US

Primary responsibility of leading a team of six Customer Managers focused towards large store format grocery chains (42 total) across 8 states within the Coca-Cola Consolidated geography. Led cross-functional dialogue to ensure that we were developing the best plans for Coca-Cola while also meeting & exceeding customer expectations.Achieved year over year growth vs prior year, exceeding budgetary goals each year.

Strategic planning & implementation of Coca-Cola Consolidated goals with our Kroger led divisions (7 divisions total). Supported Coke Consolidated team to train and establish next level selling at Kroger. Led cross-functional work between Coca-Cola North America, Marketing, Operations, Product Supply & Revenue Growth Management to continue driving the Coca-Cola Consolidated business within Kroger.

Led the Kroger Louisville & Jay-C divisions on behalf of Coca-Cola. Responsibilities included working with cross-functional Coke Consolidated teams, working hand in hand with Coca-Cola North America and developing cross-bottler support for a unified Coca-Cola approach to Kroger.Developed full year Price Package Plans and 12-month marketing programs to consistently exceed customer expectations. Led all communication with Kroger Louisville division Senior Management down to the Grocery Buyer. Managed the Coca-Cola relationship with multiple Kroger departments.

Field Execution for Coca-Cola on the Kroger Total Beverage Team. Work with key Kroger Division contacts and Coca-Cola Sales Operations. Territory consists of Cincinnati/Dayton KMA, Central KMA and the Mid-South KMA.

Managed Key customers for Foodservice & On Premise. Customers ranged from College/University, Healthcare, Full Line Operators.

Managed a team of 8 Account Managers in Louisville, KY. Territory consisted of Louisville, KY and Southern Indiana.

Managed a team of 8 Account Managers. District consisted of the east end of Louisville, KY.