Highly creative, optimistic, collaborative marketing leader with 20 years of proven client and agency experience in leading brand strategy for national, regional, and private label brands and developing and executing marketing and communication programs that deliver brand awareness, engagement, loyalty, and business growth.- Grows brands and businesses- Significant experience with market-leading and challenger brands - Excellent interpersonal, communication, technical, and financial skills- Quickly understands complex problems- Collaborates, inspires, and leads cross functional teams- Excels at agency core competency evaluation, selection, and contracting- Strong negotiator with refined diplomacy skillsSpecialties: Integrated marketing, brand identity, trade marketing, shopper marketing, brand and package design, new product innovation and development, partnership development and activation, line extensions, consumer promotions, customer-specific marketing, product marketing, digital and social marketing, story telling, video production, games and sweepstakes, agency evaluation and scope of work contracting.