I am a firm believer in 'You get out what you put in'.If you are focused and have the conviction and drive to see a task through to the end, you will succeed. If you are kind and treat colleagues, friends and customers with respect, you will find yourself surrounded by people who are willing to go that extra mile for you when you need them too.It does not matter if you are running a National team or direct selling, With the right Sales Strategy, a controlled Sales process and the skills, competencies, knowledge and tactics, you will win.I am a clear thinker, Sales is easy, if you do it right. I have quadrupled sales targets and smashed budgets out of the park. Sales ability, Product knowledge and Market intelligence are the three sides of the sales triangle, the second and third are quick and easy to learn.The ability to understand sales and improve how others sell, is a skill that takes years to refine and master and that journey never stops.I always groan when I hear companies and recruiters say 'You must have relevant experience! ', this is not a 'must have', it's a 'nice to have', but certainly not essential. Sales ability is a 'must have', without that the other two sides of the triangle are pointless.I have thrived in three strong and competitive sales arenas over my career so far; Waste Management, Medical Devices Hospitality.Why? Because I am a consummate Sales Professional who loves the art of Sales and winning.'Do or don't do, there is no try' is my favourite quote, no it wasn't Henry Ford, Bill Gates or even Edward De Bono. It was Yoda from Star Wars, the obvious answer isn't always the right answer, the smart way isn't always the obvious way.