Mike Marcus
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Mike Marcus Email & Phone Number

Partner Marketing Manager | Mutual Business Growth | Co-Marketing Campaigns | Maximize ROI | Increasing Revenue Through Sales Enablement at The Channel Company
Location: Greater Tampa Bay Area, United States 8 work roles 1 school
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Current company
The Channel Company
Role
Partner Marketing Manager | Mutual Business Growth | Co-Marketing Campaigns | Maximize ROI | Increasing Revenue Through Sales Enablement
Location
Greater Tampa Bay Area, United States
Company size
51 employees

Who is Mike Marcus? Overview

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Mike Marcus is listed as Partner Marketing Manager | Mutual Business Growth | Co-Marketing Campaigns | Maximize ROI | Increasing Revenue Through Sales Enablement at The Channel Company, a with 51 employees, based in Greater Tampa Bay Area, United States. AeroLeads shows a matched LinkedIn profile for Mike Marcus.

Mike Marcus previously worked as Virtual Partner Marketing Manager, AWS Marketing Concierge Services at The Channel Company and Partner Program Manager at D&H Distributing. Mike Marcus holds Bachelor Of Arts (Ba), Political Science from Emory University.

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The Channel Company

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Profile bio

About Mike Marcus

I create and execute marketing activities that help both consumer and B2B brands generate revenue and a return on their investment. This requires collaboration with cross-functional teams and third-party alliances to maximize alignment against objectives and profitability. My passion is constructing stories that leverage data and features to make the complex more relatable. Always sell the problem you solve for vs. selling the solution. I manage project timelines and calendars, negotiate and oversee vendor relationships, and sell-through concepts to the customer. It's all capped off with post-analysis presentations and scorecard reporting.

Current workplace

Mike Marcus's current company

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The Channel Company
The Channel Company
Partner Marketing Manager | Mutual Business Growth | Co-Marketing Campaigns | Maximize ROI | Increasing Revenue Through Sales Enablement
One Research Drive, Suite 400B, Westborough, MA 01581, us
Website
thechannelco.com
Employees
51
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8 roles

Mike Marcus work experience

A career timeline built from the work history available for this profile.

Virtual Partner Marketing Manager, Aws Marketing Concierge Services

Current
The Channel Company

Westborough, Ma, Us

Oct 2024 - Present

Partner Program Manager

D&H Distributing

Harrisburg, Pa, Us

Constructed annual marketing program for Cloud Business Unit, contributing to 39% YOY increase in Sales and the fastest growing BU at D&H Revitalized ProAV & Collaboration marketing program, contributing to revenue growth representing nearly 10% of total commercial revenue Launched the inaugural Modern Solutions Training Camp for MSPs, which led to one franchise operator onboarding all 30 of their franchises into the D&H Cloud Marketplace

Oct 2021 - Apr 2024

Channel Marketing Manager

Arcserve

Eden Prairie, Minnesota, Us

Drove creation of to-partner and through-partner communications, and managed design process with third-party vendor, to fuel product awareness and adoption Aligned with Product Marketing on the development and execution of 2x monthly webcasts, to educate both MSPs and VARs on product offerings Owned relationship with distribution partners to frame proper channel message and ensure content relevance

Mar 2021 - Oct 2021

Vendor Marketing Manager Ii

Tech Data

Clearwater, Florida, Us

Aligned with key vendors across multiple solution disciplines to convert MDF budgets into clear and measurable campaigns Tracked effectiveness of marketing investment through alignment with business analysts, and constructed scorecards to showcase marketing effectiveness Averaged 118% quarterly profitability for Marketing Unit across 12 fiscal quarters

Jul 2018 - Mar 2021

Marketing Campaigns (Contractor)

The Marketing Posse

Safety Harbor, Fl, Us

Collaborated with CMO to identify strategic accounts for local Tampa agency. Developed presentation to articulate agency value prop for participation in RFP process. Constructed seven-figure pitch for agency to become the official AOR for leading medical institution in Tampa.

Mar 2018 - Jun 2018

Director, Marketing Solutions

Chacka Marketing

Clearwater, Florida, Us

Charged with generating $7.2MM in managed media annually for digital agency specializing in paid search, paid social, programmatic display and consulting services. Constructed sales collateral and storytelling materials and assessed clients for business compatibility.

Feb 2017 - Feb 2018

Vice President, Integrated Marketing

Defy Media

New York, New York, Us

Partnered with Sales towards the achievement of $50MM revenue goal. Collaborated with programming team to develop branded content solutions for advertisers in the YouTube ecosystem. Pitched concepts directly to agencies to secure investment.

Nov 2015 - Aug 2016

Director, Integrated Marketing (Sales Joint Venture With Nbc Sports)

National Hockey League

New York, New York, Us

Led the development of marketing solutions for the NHL over a collective seven-year period (2008-2015), including the time after the NHL and NBC Sports Group formed their U.S. media sales pact. Employed by NBC Sports for three years during this time frame.

Jan 2008 - Mar 2015
Team & coworkers

Colleagues at The Channel Company

Other employees you can reach at thechannelco.com. View company contacts for 51 employees →

CA Colleen Altif Colleen Altif Colleague at The Channel CompanySarasota, Florida, United States View → NP Nina Patel Nina Patel Colleague at The Channel CompanyUnited Kingdom View → FP Faithanne Pedelose Faithanne Pedelose Colleague at The Channel CompanyDover, New Hampshire, United States View → MY Merve Yigit Merve Yigit Colleague at The Channel CompanyNew York, United States View → AT Andrea Terront Andrea Terront Colleague at The Channel CompanyLos Angeles Metropolitan Area, United States View → EJ Elizabeth Jarvis Elizabeth Jarvis Colleague at The Channel CompanyGreater Boston, United States View → BT Brett Torrence Brett Torrence Colleague at The Channel CompanyEstero, Florida, United States View → JE Jeffrey Eisenbeis Jeffrey Eisenbeis Colleague at The Channel CompanyGreater Boston, United States View → JW Janina Wagner Janina Wagner Colleague at The Channel CompanyBarcelona, Catalonia, Spain View → KR Kärin Radock Kärin Radock Colleague at The Channel CompanyGreater Boston, United States View →
1 education record

Mike Marcus education

  • Emory University
    Emory University
    Political Science
FAQ

Frequently asked questions about Mike Marcus

Quick answers generated from the profile data available on this page.

What company does Mike Marcus work for?

Mike Marcus works for The Channel Company.

What is Mike Marcus's role at The Channel Company?

Mike Marcus is listed as Partner Marketing Manager | Mutual Business Growth | Co-Marketing Campaigns | Maximize ROI | Increasing Revenue Through Sales Enablement at The Channel Company.

Where is Mike Marcus based?

Mike Marcus is based in Greater Tampa Bay Area, United States while working with The Channel Company.

What companies has Mike Marcus worked for?

Mike Marcus has worked for The Channel Company, D&H Distributing, Arcserve, Tech Data, and The Marketing Posse.

Who are Mike Marcus's colleagues at The Channel Company?

Mike Marcus's colleagues at The Channel Company include Colleen Altif, Nina Patel, Faithanne Pedelose, Merve Yigit, and Andrea Terront.

How can I contact Mike Marcus?

You can use AeroLeads to view verified contact signals for Mike Marcus at The Channel Company, including work email, phone, and LinkedIn data when available.

What schools did Mike Marcus attend?

Mike Marcus holds Bachelor Of Arts (Ba), Political Science from Emory University.

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