Mike Cobb Email & Phone Number

Portland, Or, Us

West Coast, Us

Provide critical consulting, including Senior Leadership positions within CLIF Bar & Company.• Lead and manage Brand and Creative teams• Member of the Senior Leadership Team, Growth Steering Committee, and Growth Leadership Team• Lead CEO corporate initiatives and campaigns, drives strategies, marketing plans and tactics• Spearhead process improvements, budget management, and provide program oversight• Successfully contributing to CLIF Bar’s values and aspirations

West Coast, Usa

Provide consulting services, agency management and program oversight to marketing agencies and the #1 Nutrition Bar company, CLIF Bar & Company. Partner with executive leadership and marketing teams, leverage their strategic direction and expertise ensuring advertising and product campaign exceeds expectations. Convey guidance and insights into marketing innovation and industry transformation. Lead agency relationship, oversee all aspects of the campaign from strategy, accountability, production, financial to results.

Portland, Oregon Area

Executive management of CMD’s global accounts and strategic solutions. Lead an organization of dedicated and passionate account teams and strategic partners. Global relationships that vary from executive leadership, diverse marketing teams to administrative support. Industries that span technology, consumer, manufacturing and healthcare. Contacts that traverse Fortune 50 companies to start-ups. Results driven, trusted advisor and long-term colleague to all clients and partners.Understands client business and needs, develops strategies/solutions that drive results and delivers value with every interaction. Ensures account and strategic teams are the face of the agency. Passionate leader, business insights and analysis, mentoring, strategic growth, profitable business, positive energy and culture.Visionary, strategist, integrated strategic marketer, enabler and motivator that builds and maintains high-level relationships across all accounts. Leader and advocate for clients and internal teams.Executive management responsibilities include, vision, strategic planning, P&L oversight/responsibilities and strategic growth.A trusted business partner and advisor with a proven ability to transform business, exceed expectations and drive results.Interim Managing Director Charlotte, NCFebruary 2016-December 2016Manage CMD’s Charlotte, NC agency, a dedicated marketing communications team for JELD-WEN. Organizational leadership, strategic planning and operational efficiency for our client’s internal marketing communications team. Leadership responsibilities include executive communications, strategy, operations, hiring, staff development, process improvements and financial performance. Empowering a high-powered marketing communications organization that scales from large complex programs to quick turn projects.

Portland, Oregon Area

Manage corporate and key accounts. Provide leadership, vision, skills and passion to drive account growth and profitability. Integrated marketing experience, proven track record in research, insights, strategy/planning, digital, brand, creative ideation, experiential and analytics. Oversight of all activity, initial engagement to analysis of results. Building teams, hiring and staff development, process improvements for increased efficiency and working with internal departments for business success.Leadership to the Account Services teams who own specific client relationships, partner in new business and recurring client development. Mentor, guide, establish goals and ensure accountability. Results driven, dynamic relationship builder and long-term partner to account team and accounts.Executive management responsibilities includes vision, strategic planning, P & L oversight/responsibilities and strategic growth.

Portland, Oregon Area

Managed corporate accounts, client advisor and marketing partner. Oversight of major accounts, growth, strategy, program development, successful implementation and analysis of results. Fiscal responsibility for accounts. Long-term relationships established that resulted in collaboration and partnerships that exceeded expectations.Leadership and mentoring to account and internal teams. Surpassed goals and targets established by management and corporate.Increased business through existing clients, while targeting new opportunities.

Portland, Oregon Area

Manage all aspects of the business -organizational leadership, growth, planning and operations. Oversaw/supervised internal teams and multiple departments. Active in all clients’ business-analyzing needs and opportunities, writing proposal, managing high-level relationships. Set the strategic direction for the company and evolved the organization from production agency to strategic partner.Responsibilities include executive communications, strategy, operations, hiring, staff development, process improvements and financial performance.

Portland, Oregon Area

Managed all corporate accounts. Account planning, program development, successful implementation and analysis of results. Fiscal responsibility to accounts and management team. Set strategy and drive growth/results for agency and client partners.

Portland, Oregon Area

Provide strategic leadership, business development, program oversight to specific national accounts. Partner with clients and internal teams to achieve goals and drive results. Understand business needs and objectives, develop strategy and implement programs that exceed expectations.