Mike Ruffing Email and Phone Number
Brunswick, OH, US
Mike Ruffing's Location
Brunswick, Ohio, United States, United States
Mike Ruffing's Contact Details
Mike Ruffing work email
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Mike Ruffing personal email
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Mike Ruffing phone numbers
About Mike Ruffing
"Ok. That's cool. 'Bright, and shiny' tech is great. But does it make you money?"* Strategy * CCM & Marketing * Product & Services Development * Digital Marketing * Integrated Campaigns * Multi & Omni Channel Delivery * Data Analytics * Product and Services Development * Experience from Ops to Executive * Culture: Raving Fan; Gung Ho!; Fish * Six-Sigma, TQI, ISO
Mike Ruffing's Current Company Details
Midwest Direct
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Director, AdTech and Business Development
Brunswick, OH, US
- Website:
- mw-direct.com
- Employees:
- 116
Mike Ruffing Work Experience Details
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Director, Adtech And Business DevelopmentMidwest DirectBrunswick, Oh, Us
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Director, Business Development Adtech StrategiesMidwest Direct Jan 2016 - PresentCleveland/Akron, Ohio AreaYou Inspire, We Deliver: Omni Channel, Hyper-targeted digital (1st party data by the way), and Direct Mail.Offline or online, we coordinate, process, create, and deliver print, mail, and digital customer communications and marketing messages to inspire your customers to act, buy, pay, and engage. We deliver compelling customer communications across all channels that yield results and improve the experience of our client's customers while improving their financial results.
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Director New Business SolutionsCsg International Oct 2013 - Dec 2015MidwestPartnering with companies to accelerate their business and build customer engagement. Our clients count on CSG to provide solutions that empower their customers to communicate how they want, when they want, and in the manner they want. Easy, intuitive, and straight forward communication channels make for happy, loyal, and engaged customers while improving efficiency and increasing revenues. -
DirectorThe Reserves Network Mar 2013 - Oct 2013 -
OwnerB-Comm Provider Outlook Sep 2011 - Oct 2013Simply put, how are you planning to compete with "free"?Providing analysis and strategic planning to providers of business communication services: convergence of new and disruptive technologies; increasing compliance demands; new competitors; and the public's demand for receiving their information via channels they can customize and change; mean traditional providers must change or scrap their existing business models.
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Director Data ServicesThe Shamrock Companies Jan 2004 - Sep 2011High level operational initiatives with cross-functional responsibilities for all aspects of service-line including: operations, sales, contract negotiations and compliance, service alliances and partnerships, training sales team (50+), production facilities, strategy, and marketing.• Leveraged unique professional experience of being a client, sales, and producer of “mission-critical” communication outsourcing. Increase sales of product line exponentially in Internet based solutions to financial, insurance, healthcare, and municipal markets.• Solutions Management: responsible for the on-going strategic development of service offerings through enhancing existing capabilities and developing new ones to offer unique and comprehensive technology based solutions.• Led 13 member team of developers, programmers, print operators and logistics.• Responsible for integration and service delivery of third party providers of EBPP and mailing services.• Oversight of all facets of production including: hiring/firing, employee career development, contractors, equipment, facilities management, regulatory compliance, and P&L.• Responsible for production and process improvements• Developed / sold / implemented EBPP delivery and payment services to key clients worth approximately $2.5 to $4M in incremental growth.• Sales training and “subject matter expert” – leading sales through entire engagement from prospect targeting, presentation, contract negotiations, implementation, compliance adherence, and post-sales servicing/upselling.• Solutions Optimization: Solution sets includes technology based multi-channel distribution of business communications via the Internet electronic payment systems, and electronic returned mail services.• President’s Choice Award for unique contributions to the company and sales impact.• Developed fully integrated return mail service with online reporting and metrics. -
Regional ManagerEmdeon (F.K.A. Expressbill) 2002 - 2003•Charged with formulating, implementing and executing sales plan for this division’s new venture into “commercial” sales of outsourcing solutions including: print & mail, internet presentment and payment (EBPP), archiving, lock-box and inserting programs. •Sold strategic channel partnership agreements - estimated aggregate value over $1,000,000.•Conducted programming capabilities assessment upon which upgrades to accept commercial market (Insurance, Financial, Manufacturing and Government) data sets.•Six-Sigma team member targeted to improve implementation timelines and develop online “enrollment” of new clients. Reduced cycle time by 30%.•Assisted in the development and testing of a robust ROI model as a sales tool to overcome potential customer cost objections and illustrate the true cost of ownership.
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Account Executive / Integrated Communication SpecialistMoore Business Communication Services 1997 - 2002•Achieved consistent and profitable growth in the sale of “mission critical” B2C and B2B communications with primary focus on the insurance, healthcare, and financial vertical markets. Diligent research of the challenges facing clients used to formulate solutions that provide long-term value for both the client and company. Consultative sales approach used to break the “vendor” perspective and evolve into a valued “business partnership” that delivered higher margins.•Increased annual sales from $400,000 in 1998 to approximately $4,100,000 in 2002.•2002 sales contract life valued over $22,000,000.•Earned President’s Club recognition by achieving 143% of quota in 2001.•Sought and received designation as Regional Internet Specialist charged with training fellow representatives and assisting with their strategies, sales meetings, and making presentations. •Initiated cross-selling activities with Moore North America, which included training sessions, regional meeting presentations, and numerous joint sales calls to break down old cultural and institutional barriers resulting in $3M of new sales in pipeline.
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Patient Administrative Services AnalystMeridia Health System 1992 - 1997Project Manager: Statement Processing, April 1995 – May 1997•Concurrent with the responsibilities of PAS Analyst (see below) managed all aspects of patient statement processing (approx. $600 million of billings). •Direct cost of statement processing reduced by 12%.•Reduced indirect costs associated with statement processing $120,000 annually.•Improved cash flow; reduced days receivable outstanding by speeding process.•Created management reporting and analysis tools and Quality Measurement metrics system-wide where none existed before. Patient Administrative Services (PAS) Analyst System Management and Analysis Group (SMAG), April 1994 – May 1997 •PAS responsibilities included: direct analytical support to the Patient Accounting, Finance, and Managed Care Contracting functions for the System’s multiple facilities; prepare and analyze results from ad hoc reports; perform routine analysis of operating indicators; monitor performance in registration, billing and collection areas; audit current methodologies and recommend areas for improvement; assist in the creation of policies and procedures for assessing the departments automated systems. •Responsible for all aspects of the HBO Star Financial System to ensure overall optimal performance for a 1,100 bed system with a net patient revenue of $328M.•Co-representative of PAS department to build new Cerner Lab Outreach System ($2M) and ensure proper functions of all accounting, finance, and billing aspects therein. •Elected TQI TEAM LEADER of the “Patient Billing Satisfaction Team”.•TQI team placed second in the 1995 Meridia Health System President’s Award. PAS Account Representative, November 1992 - April 1994 •Responsibilities included all aspects of the billing and follow-up of Medicare and Blue Cross claims for a 300-bed hospital with net revenues of $67.5M and resolution of patient satisfaction issues from claim disputes to hospital comfort issues.
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Business DevelopmentWesterfield Sales And Service 1990 - 1992Business Development
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Assistant ManagerItt Consumer Finance 1988 - 1990
Mike Ruffing Skills
Strategic Planning
Solution Selling
Competitive Analysis
Direct Sales
Sales Management
Saas
Customer Engagement
Customer Satisfaction
Customer Acquisition
Business Process Improvement
Social Media
Product Marketing
Cost Reduction Solutions
Continuous Improvement
Outsourcing Management
Critical Print And Mail Outsourcing Services
Operations Management
Market Analysis
Business Communication Services
Six Sigma
Personalization
Content Management
Ebpp
Market Intelligence
Electronic Payments
Swot Analysis
Personnel Supervision
Business Process Outsourcing
Strategy
Billing Solutions
Patient Communication
Contract Negotiations
Customer Communication Services
Enterprise Output Management
Postage Cost Reduction
Presorting Services
Digital Marketing
B2b Marketing
Entrepreneurship
Strategic Partnership Management
Output Management
Sales Training
Sas70
Corporate Culture
Customer Experience Improvement
Patient Experience
Print And Mail Solutions
Returned Mail Solutions
Employee Satisfaction And Retention
Value Based Selling
Patient Satisfaction
Document Automation
Total Quality Improvement
Mike Ruffing Education Details
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Political Science -
Fairview High School
Frequently Asked Questions about Mike Ruffing
What company does Mike Ruffing work for?
Mike Ruffing works for Midwest Direct
What is Mike Ruffing's role at the current company?
Mike Ruffing's current role is Director, AdTech and Business Development.
What is Mike Ruffing's email address?
Mike Ruffing's email address is ru****@****ner.com
What is Mike Ruffing's direct phone number?
Mike Ruffing's direct phone number is +121625*****
What schools did Mike Ruffing attend?
Mike Ruffing attended Miami University, Fairview High School.
What are some of Mike Ruffing's interests?
Mike Ruffing has interest in Family, Current Events, Coaching (At Work And Baseball), Technologies That Improve Results.
What skills is Mike Ruffing known for?
Mike Ruffing has skills like Strategic Planning, Solution Selling, Competitive Analysis, Direct Sales, Sales Management, Saas, Customer Engagement, Customer Satisfaction, Customer Acquisition, Business Process Improvement, Social Media, Product Marketing.
Who are Mike Ruffing's colleagues?
Mike Ruffing's colleagues are Mary Poole, Ninette Colon, Sean Gebbie, Ricardo Andujar, Steve Tillinger, Mako Islaw, Jacqueline Nieves.
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